Conversion Optimization Projects

Need someone who understands tag manager, google analytics

Seeking an experienced specialist in Google Tag Manager, Google Analytics, and WooCommerce to configure conversion tracking, optimize ad setups, and manage analytics for peak performance. Tasks include precise event and e‑commerce tracking, attribution alignment, conversion optimization, and ongoing monitoring to ensure accurate data and improved ROAS. Deliverables: clean Tag Manager implementation, validated analytics, recommended audience and conversion strategies, and actionable reporting to maximize ad efficiency.

MANY CHAT

Hello I need a manychat expert to help me utilse all its functions for business. My business is a semipermanent makeup tattoo academy. i need follow to dm setup conversation flows for DMs to learn how to utilise their marketing emails and data collections, tag functions Any function that would benefit my business, i'm open to ideas

pre-fundedurgent

Shopify Website/Category Specialist for SEO Optimization

Subject: Urgent Appointment Request: Shopify Website/Category Specialist for SEO Optimization We are seeking to immediately appoint a creative Shopify website professional to fully reconstruct our website and product structure. This restructuring is essential to ensure proper website synchronization with Google, a process we are currently managing. We require a trustworthy individual or company capable of carrying out this work as soon as possible, allowing us to proceed directly with the crucial SEO implementation and metadata optimization work. Key Requirements & Issues to Address: The primary objective is to reorganize the collection/category structure to be cleaner, consistent, and properly aligned. This is critical as we move forward with SEO metadata optimization, collection page optimization, and keyword targeting. We have identified existing inconsistencies in the current Shopify collection/category structures that negatively impact both SEO performance and user navigation. For instance: Inconsistent Collection Mapping: Several navigation categories (e.g., Tableware & Kitchen Decor, Home Decor, Furniture & Displays, Rugs & Soft Furnishing, Wall Decor & Art) are currently pointing to the same single collection URL: [https://spaceenlightenment.myshopify.com/collections/home-garden-decor](https://spaceenlightenment.myshopify.com/collections/home-garden-decor). Navigation Discrepancies: Navigation menu labels do not match the actual collection page names. Some categories point to identical collections. Duplicate collection structures/categories exist (e.g., in Jewellery). Required Deliverables: The successful candidate will need to implement a solution that includes: Clear, logical category/collection names. Correct and consistent matching between all menu items and their corresponding collection pages. Proper product assignments within each designated collection. The removal or merging of duplicate collections where necessary. The work should also align with the recommended website architecture, including header structure, footer structure, and category grouping based on SEO best practices, as detailed in the provided resource: Website Structure Suggestions – Space Enlightenment.

Maximising subscriptions from Linked-In sign-ups

We seek a strategist to convert our extensive LinkedIn follower base into paying newsletter subscribers. Our long-established publication has several hundred thousand LinkedIn sign-ups. Deliverables: audit of current LinkedIn audience and content, prioritized conversion tactics (lead magnets, gated content, native posts, newsletters, paid ads, messaging funnels), A/B test plan, estimated timelines and ROI, and implementation guidance. Experience with B2B subscription growth and analytics required.

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Google advertising & Conversion Optimisation increase customers

This project aims to increase the number of free trial sign-ups (I would like to get 100 sign ups in the next 6 weeks) and paying customers for an online product by combining targeted Google Ads campaigns with conversion rate optimisation (CRO) techniques. The product is a digital food safety management app designed to help UK hospitality businesses comply with Safer Food Better Business (SFBB) guidelines and successfully pass Environmental Health Officer (EHO) inspections. The project will focus on attracting high-intent users through Google Search Ads by targeting relevant keywords such as “SFBB app”, “food safety app UK”, and “EHO compliant software”. Ad campaigns will be created and optimised to drive qualified traffic to dedicated landing pages. In parallel, the website will be analysed and improved to increase conversion rates. This will include refining messaging to highlight key benefits (such as passing inspections, saving time, and reducing paperwork), improving call-to-action (CTA) elements, and adding trust signals like testimonials and EHO approval. The user journey from landing page to sign-up will be streamlined to reduce friction and encourage more users to start a free trial. The success of the project will be measured using key performance indicators such as increased website conversion rate, reduced cost per acquisition (CPA), higher number of free trial sign-ups, and growth in paying customers. Overall, this project integrates digital marketing and user experience strategies to drive measurable business growth for SFBB Pro.

Meta Ads are not converting. Need a pro to review and advise

No AI reply - I will delete any AI responses immediately. UK only professionals please. Ultimately I need a funnel that works and brings some paid leads. I've spent a lot of time on my funnel, and two weeks on paid ads and it hasnt brough even one enquiry. Don't want to waste any more budget on ads that arent converting. Can someone check my campaign, my funnel, and give me GOOD advice. Even if that is hard to hear. I need someone to review my stratgey, give me concrete next steps, tell me what I'm doing right and wrong. The right working relationship can possibly evolve into ongoing work. humantouchai.co.uk

CRO Expert Needed for UK Display Store

Project Description I’m looking for an experienced CRO expert to improve the conversion rate of my UK e-commerce website: Website: brickzonehub.co.uk We sell display frames and acrylic display cases for collectors. What I need I want a clear CRO audit and practical suggestions to improve: Conversion rate Add-to-cart rate Checkout completion rate Revenue per visitor Scope Please review: Homepage Collection pages Product pages Cart and checkout Mobile experience Trust signals and buying friction Deliverables I need: A full CRO audit A prioritized action plan Quick wins and high-impact fixes Suggestions for A/B testing Ideal freelancer Strong e-commerce CRO experience Experience with Shopify stores Practical, sales-focused recommendations Understanding of UK customer behavior

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Meta Ads Specialist (Facebook & Instagram) – Ongoing Freelance

We're looking for an experienced Meta Ads buyer to manage and optimise paid social campaigns across Facebook and Instagram for a portfolio of clients. This is an ongoing freelance role with the potential for a long-term working relationship for the right person. What You'll Be Doing Building, launching and managing Meta ad campaigns from scratch (awareness through to conversion) Setting up campaign structures across awareness, consideration and conversion objectives Writing ad copy and briefing creative (or working with supplied assets) Installing and troubleshooting Meta Pixel / Conversion API setups Building and managing custom audiences, lookalikes and retargeting lists Running A/B tests on creative, copy, audiences and offers Recording a weekly Loom update per account summarising performance, changes made and next steps Joining a bi-weekly call with the client to present results and discuss strategy Producing clear performance reports with actionable insights Communicating results and recommendations in plain English (no jargon) What We're Looking For Minimum 2 years running Meta ads independently (not just supporting) Proven track record with lead generation and/or ecommerce campaigns Comfortable managing budgets from £500–£10k+/month Strong understanding of iOS 14+ tracking changes and workarounds Confident on camera — weekly Loom updates are a core part of this role Reliable, responsive and able to hit agreed deadlines without chasing Available for bi-weekly client calls (UK timezone preferred) Nice to Have Experience in service-based businesses (coaching, clinics, professional services) Familiarity with GoHighLevel (GHL) Experience reporting into an agency environment Compensation £300 per ad account per month Ongoing retainer basis — accounts are added as the client roster grows Strong performers will be first in line for additional accounts To Apply Please include: 2–3 examples of campaigns you've managed (results, budget, objective) A brief overview of your process when taking on a new client campaign Confirmation you're comfortable recording weekly Loom updates

GA4 Event Spike Audit & Fix

Over the past few days, I’ve noticed an unexplained surge in event counts in Google Analytics 4, far exceeding our usual traffic trends. The spike likely comes from either aggressive bot traffic or an issue with a tag that’s firing too often. I haven’t made any changes to the tracking setup myself, but I can’t rule out that someone on the team may have tweaked Google Tag Manager or the hard-coded snippets without informing me. I need a GA4 specialist to dive in, identify which events are inflating the numbers, and trace the root cause. The goal is to reconfigure the setup so only legitimate user interactions are logged. This includes reviewing GA4 debug view, GTM preview mode, referral patterns, IP ranges, and trigger conditions to isolate the problem. TASKS: 1. Investigate and pinpoint which events are causing the inflated numbers. 2. Identify whether this is due to bots, misconfigured tags/triggers, or other GA4/GTM setup issues. 3. Correct the GA4 and GTM setup so that only genuine user interactions are tracked. 4. Validate the fix for at least 24 hours to ensure data accuracy. 5. Provide a short report summarizing your findings, the root cause, and the changes made. If you have extensive experience with GA4, GTM, GA Debugger, Looker Studio, or BigQuery. Kindly contact ASAP. Thanks

Help optimise a Meta / Insta Ad campaign

I've set up a campaign on meta and getting lots of traffic and clicks, but the google analytics shows the clicks going to my hompage instead of my funnel. I set up a split test and it seems to have not even tested one of my options. Also my family and friends are seeing the ad which is not the point! I went with a general audience but feel thats not working for me, feel like this is paying for clicks for nothing! Looking for a PRO to sit with me during a call to help optimise, and give advice so that I get some actual useful traffic!

opportunitypre-funded

Digital marketing assistance

Greetings PPH specialists! I own a small construction company in England and I would like to improve our online presence. I’m looking for somebody who specialises in SEO, Google rankings and sponsored social media posts. We want to improve our online visibility and increase our B2B client base in our geographical area. The key areas we need assistance with are: 1. Optimising the SEO on our squarespace website. 2. Improving our Google ranking and completing a health check on our company profile. 3. Correctly launching a sponsored campaign on LinkedIn. 4. Correctly launching a sponsored campaign on Facebook/Instagram. We have lots of content that we can provide. Really hoping to work with the right person who understands our industry and help us generate more suitable leads!

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URGENT: Facebook Ads Manager £500+ project

I am looking for a professional to handle everything for my lawnmowing business in Birmingham. I am too busy with the summer rush to deal with the technical side. What I need: Full setup of Facebook Business Manager and Pixel. I have a high daily budget and need someone to start today. I am not tech-savvy at all, so I need you to take over the account and just make it work. I need someone I can trust who can work fast and handle all the logins for me. Please tell me how quickly you can start. I will hire the person who can get into the account and start the ads today.

Create a lead funnel

Create a lead funnel VSL-Page -- Opt-In-Page -- Thank you Page

Improve conversion rate on swimwear website

I have a swimwear company and we use shopify. We have been in business for about 8 years. However our traffic has dropped in the last couple of years - I believe due to Meta CPM's rising and likely the economy and inflation. Our conversion rate has dropped recently too, it used to be about 0.8% and now it is more about 0.5% with the odd exception here and there and when we are doing sales. I am using Luckyorange to try and look at recordings to see where people drop off but I can't seem to get anywhere from looking at the recordings. it isn't telling me much. I think perhaps conversion events need to be set up to analyse the data better but I'm not sure how to do it so would like some help to set this up. I really want to improve our conversion rate and I'm looking for some help to do this, such as recommendations to improve it. You can access Luckyorange if this will help and I can give you access to shopify and google analytics. I am losing a lot of money by using paid ads and then a lot of my customers dropping off during the checkout process. There are many rage clicks on Lucky orange so I would like this to be explored. I am looking for detailed analysis on my website with exactly where users are dropping off and exact pain points on specific pages on my website with details on how to improve it.

opportunity

Need help improving conversion rate on swimwear website

I have a swimwear company and we use shopify. We have been in business for about 8 years. However our traffic has dropped in the last couple of years - I believe due to Meta CPM's rising and likely the economy and inflation rising. Our conversion rate has dropped recently too, it used to be about 0.8% and now it is more about 0.5% with the odd exception here and there and when we are doing sales. I am using Luckyorange to try and look at recordings to see where people drop off but I can't seem to get anywhere from looking at the recordings it isn't telling me much. I think perhaps conversion events need to be set up to analyse the data better but I'm not sure how to do it. I really want to improve our conversion rate and I'm looking for some help to do this, such as recommendations to improve it. You can access Luckyorange if this will help and I can give you access to shopify and google analytics. I am losing a lot of money by using paid ads and then a lot of my customers dropping off during the checkout process.

Conversion

I require an expert to diagnose and resolve a Google Ads conversion tracking issue. Current conversions are inconsistent or not recording properly. Tasks include auditing tag implementation, verifying Google Ads and Analytics linkage, troubleshooting GTM or global site tag deployment, checking event parameters and conversion actions, and recommending fixes to restore accurate reporting. Experience with Google Ads conversion tracking, GTM, Analytics 4/UA, and debugging tools is essential. Provide clear remediation steps and confirm successful resolution.

Google Ads Conversion Tracking Audit

We need a Google Ads conversion tracking audit across two related websites and a short, clear document explaining the findings in non technical language. Google Ads campaigns send traffic to multiple landing pages across both the main website and a separate website, including various sub pages. Example landing pages will be provided. We need a brief document that explains: • What conversions are currently set up in Google Ads • Which actions are being tracked, such as form submissions and phone calls • What user actions are tracked on the website, for example click to call buttons, and where these appear on the page • Screenshots showing where these tracked actions happen on the website • Whether each conversion is firing correctly • Any issues, such as inconsistent tracking, duplicate conversions, or conversions only firing after cookie consent The document should clearly explain what is working, what is not, and where there may be gaps in tracking. It must be written for a non technical audience.

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Meta Pixel + Conversions API Setup with GoHighLevel

Facebook Ads Tracking & Attribution Setup (Duda + GoHighLevel + Meta Pixel + CAPI + Cookiebot) Project Overview We are running Facebook Ads and need a complete tracking and attribution setup that: Sends accurate Lead conversion data back to Meta so campaigns can optimise properly Allows us to clearly see inside GoHighLevel which leads came from Facebook and whether they converted This is not an analytics-only project. The objective is optimisation accuracy + clear attribution visibility inside GoHighLevel. Current Setup Website platform: Duda Landing pages hosted on Duda Forms: GoHighLevel forms embedded via HTML CRM: GoHighLevel Cookie consent: Cookiebot + Termly Traffic source: Facebook Ads only Traffic goes directly to landing pages Core Objectives We need: Clean, deduplicated Facebook conversion tracking (Pixel + CAPI) Confirmed Lead events firing only on real submissions Clear attribution inside GoHighLevel showing: Lead source = Facebook Campaign / ad attribution where possible (UTMs or fbclid) Visibility of whether they converted We want to clearly see in GHL: “User came from Facebook campaign X and completed form Y.” Scope of Work 1. Meta Pixel Installation (Browser) Install Meta Pixel correctly across the Duda website. Pixel must track: PageView Lead event (confirmed submission only) Relevant click events (if implemented) 2. Conversions API (Server-Side Tracking) Set up Meta CAPI, ideally via GoHighLevel. If both Pixel and CAPI are active: Proper deduplication must be implemented No double counting Matching event IDs used CAPI should act as fallback where browser tracking is blocked. 3. Confirmed Lead Conversion Logic (Critical) The Lead event must fire only after a genuine submission. Preferred setup: Form submission → Redirect to dedicated thank you page → Thank you page triggers Lead event No firing on partial submissions. 4. Facebook Attribution Inside GoHighLevel (Very Important) We need: UTM parameters captured and stored in GHL contact records fbclid captured if possible Source clearly visible as Facebook Campaign level visibility where possible This may require: Hidden fields inside GHL forms UTM persistence across pages Proper mapping inside GoHighLevel We want to clearly see in GHL: • Traffic source • Campaign • Whether that user converted 5. Cookie Consent Compliance We use Cookiebot + Termly. Tracking must: Categorise Pixel under Marketing cookies Trigger correctly after consent Remain compliant Not break conversion tracking If browser tracking is limited, CAPI must maintain conversion reliability. Validation & Testing We must verify using Meta Events Manager: PageView fires correctly Lead fires only on thank you page No double counting We must confirm whether Lead is received via: Browser Server Or both We must also confirm inside GoHighLevel: A test Facebook lead shows correct source attribution UTMs are visible Conversion status is visible Screenshots or walkthrough proof required. Success Criteria This project is complete when: Facebook Ads Manager consistently receives clean Lead events No double counting Events fire only on genuine submissions GoHighLevel clearly shows: Lead came from Facebook Campaign attribution (where possible) Conversion status The end goal is both: Better Facebook optimisation AND Clear attribution visibility inside GoHighLevel Deliverables Meta Pixel correctly installed across Duda Lead event firing correctly for all GHL forms Conversions API configured and deduplicated UTM and fbclid capture inside GoHighLevel Attribution visibility inside GHL confirmed Short written summary explaining: What was implemented How deduplication works How attribution is captured in GHL Any limitations caused by cookie consent Any recommended improvements Required Experience Advanced Meta Pixel & CAPI implementation Experience with GoHighLevel tracking & attribution Experience with Duda Understanding of UTM capture and persistence Experience working with Cookiebot / consent-based environments Please only apply if you have implemented deduplicated Pixel + CAPI setups with CRM attribution before.