Social Media Management Projects

Email Marketing Setup Brief — Everest Mortgage Services

Hi, I’m looking for help setting up a simple but professional email marketing system for my mortgage brokerage, The aim is to stay in touch with existing clients and leads, send useful mortgage updates, nurture old enquiries, and generate repeat mortgage enquiries. I do **not** just want one email sent out. I’d like a basic system set up properly from the start, including: * Contact import and data cleaning * Segmentation from the start * A reusable branded email template * One initial general email campaign * A **4–7 email automated nurture sequence** * The option to email all contacts or specific segments * Basic reporting ## 1. Platform recommendation Please recommend the best email marketing platform for my needs. It should be: * Easy to use * Reliable * Suitable for segmentation * Suitable for automations * Appropriate for a financial services business ## 2. Sending email/domain setup I want emails sent from my own business email/domain, not a separate random domain. * Making sure emails look professional and recognisable as Everest Mortgage Services 3. Contact import and list setup I have existing clients and leads that I would like imported. * Structuring the database properly from the start I want to be able to email: * Everyone at once * Specific client/lead types * Specific mortgage categories * Smaller targeted groups ## 4. Segmentation I want segmentation set up from the beginning, even if some campaigns go to everyone. Useful segments may include: * Existing clients * New leads * Old/inactive leads * First-time buyers * Home movers * Remortgage clients * Self-employed clients * Limited company directors * Buy-to-let landlords * Debt consolidation/home improvement enquiries * Product transfer/renewal clients * Clients due for review I want a clean setup that lets me send to selected segments or the full database when needed. ## 5. Compliance basics As this is financial services, I need the setup and emails to be sensible and compliant. ## 6. Branded email template I need a reusable email template for Everest Mortgage Services. * In my blue/white branding * Suitable for mortgage updates, reminders and educational emails It should include: * Logo/header * Short intro section * Main content section * Clear call-to-action * Contact details * Footer/unsubscribe section The main call-to-action should be around booking a **free 15-minute call** or requesting a mortgage review. ## 7. Initial email campaign I would like help creating and sending an initial general campaign to suitable contacts. The first email should reintroduce Everest Mortgage Services, remind people we are here to help, and encourage them to get in touch if their circumstances have changed or they would like a mortgage review. Possible topics include: * Mortgage deal coming to an end * Moving home * Remortgaging * Borrowing more * Home improvements * Debt consolidation * Self-employed mortgage options * Buy-to-let updates * General mortgage/rate updates The tone should be helpful, professional and not pushy. ## 8. 4–7 email automated nurture sequence I would also like a **4–7 email automated nurture sequence** set up. The purpose is to: * Keep Everest Mortgage Services front of mind * Educate clients and leads * Reactivate older enquiries * Encourage people to book a mortgage review * Generate repeat and referral enquiries Suggested email sequence: 1. Reintroduction / mortgage review reminder 2. Mortgage deal ending soon? 3. Have your circumstances changed? 4. Borrowing more / debt consolidation / home improvements 5. Specialist mortgage situations 6. Existing client review / annual check-in 7. Final soft follow-up Please advise on the best timing between emails. ## 9. Website question Would you recommend connecting the email marketing system to my website at this stage, or is it better to keep the initial setup focused on my existing client and lead database? ## 10. Reporting Please set up basic reporting so I can see: * Open rates * Click-through rates * Unsubscribes * Bounce rates * Best-performing topics * Engagement by segment * Leads/enquiries generated ## 11. What I need from you Please let me know: * Which platform you recommend and why * How you would structure the contact list * How you would handle segmentation * How I can email everyone or specific segments * What data/access you need from me * What the initial setup includes * Whether it includes the **4–7 email nurture sequence** * Whether you can write the initial email and nurture emails * Whether you recommend connecting the system to my website * Your setup cost * Your ongoing monthly management cost, if available The goal is to build a simple, professional email marketing system that helps me stay in touch with clients and leads, generate more repeat enquiries, and gives me the flexibility to email either the full database or specific segments. Thanks, John

opportunity

Web, SEO & HubSpot Specialist (Webflow / WordPress).

Individual Specialist Required – Agencies Please Do Not Apply Applications without the following opening line will be ignored: "I am a freelance specialist and all work on this project will be carried out personally by me (not subcontracted or passed to a team)." FIRST STAGE – REQUIRED RESPONSE In the first instance, please confirm the following only: Your direct experience and proficiency across: Webflow WordPress HubSpot SEO, including AEO, GEO and AI‑led search optimisation Your current hourly rate (GBP) We will review this information first before progressing to more detailed discussions or proposals. Important note on budget This budget is a placeholder to enable discussion only. We fully recognise the scope is extensive and expect a phased or structured approach from a suitable specialist. We are seeking a senior freelance specialist to support two related B2B businesses: BakeRite and Fixfire. This engagement is not suitable for agencies, multi‑person delivery teams, or providers who outsource work. We are specifically looking for an individual practitioner who both defines the approach and delivers the work personally. Business 1: BakeRite – www.bakerite.co.uk Current state BakeRite currently operates a WordPress website, with a planned migration to Webflow in the medium term. Scope of work • UX and layout improvements to the existing WordPress site • Addition of a site‑wide search function • SEO review and prioritised recommendations, including: – Traditional SEO – AEO (Answer Engine Optimisation) – GEO (Generative Engine Optimisation) – AI‑led search visibility • HubSpot web‑form integrations (lead capture, field mapping, tracking) • Advice and preparation for WordPress to Webflow migration, ensuring SEO continuity Business 2: Fixfire – www.fixfire.co.uk Current state Fixfire operates a Webflow website and uses HubSpot extensively for sales and marketing. Scope of work • SEO / AEO / GEO / AI‑SEO audit and optimisation recommendations • Focus on increasing high‑quality inbound enquiries • Measures to reduce and deter spam form submissions • HubSpot optimisation, including: – Automations – Lead routing and lifecycle management – Sales and marketing workflow efficiency • Advice and hands‑on implementation support for HubSpot integrations where appropriate Required experience • Strong, demonstrable hands‑on experience with Webflow, WordPress and HubSpot • Proven expertise in SEO, AEO, GEO and AI‑driven search optimisation • B2B lead‑generation experience (quality enquiries, not just traffic) • Ability to produce clear, prioritised recommendations and implement them • Comfortable working across two related businesses Evidence required (mandatory) • Links to websites or projects you have personally delivered or directly optimised • Clear explanation of your personal involvement in those projects • Generic agency portfolios or case studies without personal attribution will be rejected Important notes • Agencies and outsourced delivery models should not apply • All work must be completed personally by the applicant • UK‑based or UK‑experienced preferred • Practical, outcome‑focused approach expected

opportunity

Industry-Insight.uk wordpress website overhaul

industry-insight.uk Website Redesign for Premium Business Intelligence Platform Overview We are redesigning Industry Insight (industry-insight.uk) into a premium, global business intelligence platform targeting: C-level executives Senior professionals Ambitious, high-performing individuals This is not a typical blog redesign. We are moving from a basic, news-style website to a high-value, insight-driven platform that reflects authority, clarity, and strategic thinking. Project Objective Create a world-class, executive-level website experience that: Positions Industry Insight as a trusted global brand Delivers clear, structured, high-quality reading experiences Drives email subscriptions and engagement Reflects a premium, consulting-grade standard Scope of Work 1. Homepage Redesign Strong, clear positioning (above the fold) Premium, minimal design (think McKinsey / Harvard Business Review style) Clear content hierarchy and navigation Conversion-focused layout (email capture, CTAs) Featured insights and categories 2. Article Page Template Design a highly readable, executive-friendly layout: Clean typography and spacing Structured sections: Introduction Key Insights Analysis Strategic Takeaways Conclusion Integrated internal linking Optimised for long-form reading 3. Site Structure & Navigation Organise around core pillars: Global Market Intelligence Company Strategy Leadership & Decision-Making AI & Future of Work Career & Productivity Simple, intuitive navigation for busy professionals 4. Conversion & UX Optimisation Email capture strategy (lead magnets, inline forms, popups) Clear user journey from reader → subscriber Fast load speed and mobile optimisation Reduce clutter, increase clarity 5. Visual Identity & Design System Modern, premium, minimal aesthetic Consistent typography, colours, and layout system “Executive-grade” feel (not startup/blog style) Deliverables Full website redesign (desktop + mobile) Homepage + article page designs UX/UI system and layout structure Design assets or Figma files (preferred) Clear guidance for development/implementation Ideal Candidate You have: Experience designing premium content platforms, media sites, or consulting-style websites Strong UX/UI and conversion design skills Understanding of how senior professionals consume content Ability to create clean, structured, high-authority designs Nice to Have Experience with SEO-friendly design structures Experience improving engagement and time-on-page Ability to collaborate on implementation (optional) Who This Is NOT For Basic designers using generic templates Portfolio-only designers without real-world results Overly “creative” styles that reduce clarity or professionalism Success Criteria Clear improvement in user experience and readability Strong brand positioning as a premium platform Increased email sign-ups Higher engagement (time on page, scroll depth) To Apply Please include: Examples of similar high-end websites you’ve designed Your approach to designing for executive audiences Tools you use (Figma, Webflow, etc.) A brief outline of how you would approach this redesign Why This Project Matters This is an opportunity to help build a global business intelligence brand, not just redesign a website. We are focused on quality, authority, and long-term growth — and need a designer who understands that.

pre-funded

WooCommerce Store Owner Needed — 1-Hour Paid Beta Test

I'm looking for ~10 WooCommerce store owners to test a new analytics plugin called Exanta AI before its public launch. What Exanta does, in one sentence: it lets you ask questions about your store in plain English (e.g. "What were my top sellers last month?" or "Which products have the highest return rate?") and instantly returns answers, charts, and the SQL behind them — no technical knowledge required. Want to see exactly what's involved before you apply? The 5-minute walkthrough is here: https://www.youtube.com/watch?v=S1P_UEYaYSs What you'll do (60 minutes total): 1. Watch a 5-minute walkthrough video. 2. Register a free account at exanta.ai. 3. Download and install the plugin on your WooCommerce store (live or staging — your choice). 4. Run a one-time database structure scan (this only reads the shape of your database — table names and column names — never your actual data; details below). 5. Ask 5–10 questions about your store and review the answers. 6. Complete a short feedback questionnaire (about 10 minutes). What you get: £35 paid via PeoplePerHour on completion. Free Pro-tier access to the plugin (100 questions/month) for the full beta period. Requirements (must-haves) - You own or manage a WooCommerce store (v8 or higher). - At least 3 months of order history in the store (so the AI has something to analyse). - You can install a WordPress plugin (upload zip → activate) without help. - Reliable internet, a computer (not phone), and ~1 hour of uninterrupted time. Privacy & data — please read This is the bit that matters most, and I want to be upfront about it. The plugin connects to your WooCommerce database. During the one-time setup it generates a structural map of your database — table names, column names, and relationships. It does not copy, transmit, or store your actual customer, order, or product data during this step. When you ask a question, the question itself plus the database structure (no data) is sent to our backend, which writes a SQL query and runs it locally inside your WordPress install. The aggregated results — typically counts, totals, and averages — are then returned to you and logged on our side for product improvement. If you'd be more comfortable testing on a staging copy of your store, we strongly encourage that, but that staging store MUST have at least 3 months of data. A signed beta agreement covering this is provided when you accept. Deliverables To get paid, you need to: Successfully complete the install and run at least 5 questions through the plugin. Submit the feedback questionnaire with substantive answers (not single words). The most valuable feedback is in the open-text questions — please take the time to give thoughtful answers about what worked, what didn't, and what questions you'd want to ask if you used this every day. Report any bugs you encounter through the questionnaire or via PPH If something goes wrong during the test (an error, a step doesn't work), that's still useful — flag it in the questionnaire and you'll still get paid. I just need genuine engagement with the test, not a perfect run. A note on fees and payment The £35 fee is FIXED AND NON NEGOTIABLE. Please don't apply quoting a higher figure or planning to renegotiate after acceptance — those proposals will be skipped automatically and reported to PPH. Payment is processed exclusively through PeoplePerHour's escrow system. I will not pay via bank transfer, PayPal, crypto, or any other off-platform method, and I won't move communication off-platform either. This is for our mutual protection. How to apply In your proposal, please include: - The URL of your WooCommerce store (live or staging — staging is fine). - Your WooCommerce version and roughly how many orders per month you process. - Whether you have HPOS enabled (it's fine either way — both are supported). - A sentence or two on why you're interested. I'm prioritising applicants who give me enough information to confirm fit on the first message. Vague applications ("I'm interested, please send details") will be skipped — sorry, but with ~10 spots I need to filter quickly. Looking forward to your applications. — Mike

opportunity

Tidy the server from X-ransom attack

Hello, Our Wordpress website was attacked by x-ransom. We have a backup of the WP and the database dump. We have detected some corrupted files there but it seems that there are still some left that were not detected. It has to be tidy after the attack. It’s an internet shop with uploads files of around 100GB. It’s stored on a private hosting in LV. What is done do far: 1. Update WordPress Version 2. Use z’d updateSecure WP-Admin Login Credentials 3. Set Up Safelist and Blocklist for the Admin Page 4. Use Trusted WordPress Themes 5. Install SSL Certificate 6. Remove Unused WordPress Plugins and Themes 1. Enable Two-Factor Authentication for WP-Admin 2. Back Up WordPress 3. Limit Login Attempts 4. Change the WordPress Login Page URL 5. Log Idle Users Out Automatically 6. Monitor User Activity 7. Check for Malware - found several none-Wordpress specious files and plugins. Deleted them. 1. Disable PHP Error Reporting 3. Turn File Editing Off 4. Restrict Access Using the .htaccess File 5. Change the Default WordPress Database Prefix - not done 6. Disable XML-RPC 7. Hide the WordPress Version 8. Block Hotlinking - not done 9. Manage File Permissions not done After making the list, we received another x-ransome attack. I suspect he has a server level access not only wp level. If you apply, you need to be a server security and a Wordpress specialist. Please, quote for the job.