Market 2Bresearch Projects

opportunity

Build Scalable Buy-to-Let Deal Sourcing System (CRM & Tracking)

I’m looking for an experienced freelancer to build a fully structured deal sourcing system for my buy-to-let property investment business. I focus on identifying below-market buy-to-let opportunities and I want to move away from manual processes into a clear, scalable system that allows me to manage leads, analyse deals, and track progress efficiently. What I need I need someone to design and/or build a complete system that includes: 1. End-to-end deal sourcing workflow (from lead to completion) 2. CRM or pipeline setup (Airtable / Notion / Excel / Podio etc.) 3. Lead tracking system for property opportunities 4. Deal analysis templates (yield, ROI, cashflow, purchase metrics) 5. Simple dashboard to monitor deals and pipeline progress 6. Structured, repeatable system I can use daily 7. Optional automation between tools if appropriate Ideal freelancer Experience building CRM systems, workflows or automation setups Strong understanding of Airtable, Notion, Excel or similar tools Able to turn messy processes into simple, scalable systems Ideally has worked with property investors or lead generation systems Strong communication and ability to suggest improvements Goal To create a simple but powerful system that allows me to: 1. Capture and track property deals efficiently 2. Analyse deals quickly and consistently 3. Follow a structured acquisition pipeline 4. Scale my deal sourcing without losing control or organisation Timeline Looking to start immediately and complete within 1–3 weeks. Budget Fixed budget: £363 (open to advice on scope and improvements) To apply Please include: 1. Examples of similar systems you have built 2. Tools you recommend for this type of system 3. Your approach to building a scalable workflow and CRM system Thank you for your time and I look forward to reviewing your proposals.

opportunity

UK + US Web Design Agency - Paid PPC Collaboration

We are looking to speak with a small number of UK- or US-based web design agencies or consultants who already have active client relationships where PPC / paid media opportunities may be arising. This initial project is a paid first-step collaboration review for agencies that want a credible PPC delivery partner for suitable client opportunities. In many cases, web design agencies build strong sites for SMEs and growing businesses, but are then asked: - Can You Help Us Get More Sales Leads Or Enquiries? - We Have A New Website, But How Do We Actually Get Traffic To It? - Can You Help Us With Digital Marketing To Grow The Business? - Do We Need Google Ads, Paid Social, Or Both? That is where this project is relevant. In many cases, agencies are doing strong work on the website side but do not yet have a trusted PPC solution in place, which means follow-on growth opportunities can be missed or end up going elsewhere. Where there is a good fit, we can help turn those situations into a stronger revenue opportunity for both sides while helping the client access the right next-stage service. Over time, some of these relationships can develop further through our wider white-label support model. However, that is further down the line. At this stage, the focus is simply on identifying strong fit, assessing whether live opportunity flow exists, and seeing whether there is a sensible basis to build from. The purpose of this initial paid engagement is to assess: - Whether There Is A Genuine Commercial Fit Between Both Businesses - Whether You Have Any Live Client Opportunities Where PPC May Be Relevant - How We Would Handle Positioning, Introductions, Communication, And Delivery - Whether There Is A Sensible Basis For Further Paid Work Through PeoplePerHour Who we are: IMT is a UK-based growth-focused paid media agency with 20+ years’ experience. - Google Premier Partner (top 1% teams globally) - Meta Business Partner - Amazon Partner - Lead generation and eCommerce experience - Strong white-label support model - Top Seller On PPH For 15+ Years - Over 600 5-Star reviews on PPH This may suit you if: - You Are Based In The UK Or US - You Have A Live Agency / Business Presence - You Already Have An Active Client Base - You Are Already Having Growth / Lead Generation Conversations With Clients - Paid Media Opportunities Are Arising Naturally Within Your Current Client Base - You Are Comfortable Having A Short Live Screening Call If Shortlisted This is not aimed at: - Applicants Outside The UK Or US - People Still Building A Client Base From Scratch - People Wanting To Keep Everything Inside Message Threads Without Speaking - PPC Operators Looking For Backend Freelance Work Important: - All communication, paid work, and any formal project engagement must go through PeoplePerHour - The additional detail requested at application stage is purely for pre-call verification - This helps us confirm business location, agency credibility, and basic fit before investing further time - If shortlisted, the next step is a short live screening call arranged via PeoplePerHour If this is relevant, please reply with: - Agency Name - A short summary about your agency e.g. Size, Business Focus, Where You Are Based, How Often PPC-Related Client Questions Arise On A Monthly Basis We are not looking to partner with anyone and everyone. A smaller number of strong, credible agency relationships is far more important to us than a larger number of weak or loosely aligned ones. Applications without a willingness to complete a short live screening call via PeoplePerHour will not be considered.

opportunity

Web, SEO & HubSpot Specialist (Webflow / WordPress).

Individual Specialist Required – Agencies Please Do Not Apply Applications without the following opening line will be ignored: "I am a freelance specialist and all work on this project will be carried out personally by me (not subcontracted or passed to a team)." FIRST STAGE – REQUIRED RESPONSE In the first instance, please confirm the following only: Your direct experience and proficiency across: Webflow WordPress HubSpot SEO, including AEO, GEO and AI‑led search optimisation Your current hourly rate (GBP) We will review this information first before progressing to more detailed discussions or proposals. Important note on budget This budget is a placeholder to enable discussion only. We fully recognise the scope is extensive and expect a phased or structured approach from a suitable specialist. We are seeking a senior freelance specialist to support two related B2B businesses: BakeRite and Fixfire. This engagement is not suitable for agencies, multi‑person delivery teams, or providers who outsource work. We are specifically looking for an individual practitioner who both defines the approach and delivers the work personally. Business 1: BakeRite – www.bakerite.co.uk Current state BakeRite currently operates a WordPress website, with a planned migration to Webflow in the medium term. Scope of work • UX and layout improvements to the existing WordPress site • Addition of a site‑wide search function • SEO review and prioritised recommendations, including: – Traditional SEO – AEO (Answer Engine Optimisation) – GEO (Generative Engine Optimisation) – AI‑led search visibility • HubSpot web‑form integrations (lead capture, field mapping, tracking) • Advice and preparation for WordPress to Webflow migration, ensuring SEO continuity Business 2: Fixfire – www.fixfire.co.uk Current state Fixfire operates a Webflow website and uses HubSpot extensively for sales and marketing. Scope of work • SEO / AEO / GEO / AI‑SEO audit and optimisation recommendations • Focus on increasing high‑quality inbound enquiries • Measures to reduce and deter spam form submissions • HubSpot optimisation, including: – Automations – Lead routing and lifecycle management – Sales and marketing workflow efficiency • Advice and hands‑on implementation support for HubSpot integrations where appropriate Required experience • Strong, demonstrable hands‑on experience with Webflow, WordPress and HubSpot • Proven expertise in SEO, AEO, GEO and AI‑driven search optimisation • B2B lead‑generation experience (quality enquiries, not just traffic) • Ability to produce clear, prioritised recommendations and implement them • Comfortable working across two related businesses Evidence required (mandatory) • Links to websites or projects you have personally delivered or directly optimised • Clear explanation of your personal involvement in those projects • Generic agency portfolios or case studies without personal attribution will be rejected Important notes • Agencies and outsourced delivery models should not apply • All work must be completed personally by the applicant • UK‑based or UK‑experienced preferred • Practical, outcome‑focused approach expected

Create Meta Ad for online product business

We are looking for an experienced Meta (Facebook & Instagram) Ads specialist to design, implement, and optimize a high-performing advertising campaign for our business. Project Overview Our business sells air conditioning installation services for both residential and commercial customers. We will be selling through Shopify, and our Meta Pixel, product catalogue, and ad account are already connected. The goal is to drive high-quality traffic and conversions through visually appealing and cost-effective ad campaigns with a strong Return on Ad Spend (ROAS). Scope of Work 1. Campaign Setup & Structure * Review and optimize existing Meta Ads account setup * Ensure proper integration between Shopify, Meta Pixel, and product catalogue * Structure campaigns for conversions (sales/purchases) * Configure campaign targeting within a **25-mile radius** of our business location 2. Pixel & Tracking Optimisation * Audit Meta Pixel setup and event tracking * Fix any tracking issues or inconsistencies * Ensure accurate tracking of: * Page views * Add to cart * Initiate checkout * Purchases * Verify data flow between Shopify and Meta Events Manager 3. Ad Creative Development * Create **carousel image ads** showcasing our services * Each carousel card should: * Highlight key selling points (e.g., installation, reliability, pricing, speed) * Include strong call-to-actions (e.g., “Book Now”, “Get a Quote”) * Ensure ads are visually appealing, professional, and aligned with brand identity * Optimize creatives for both mobile and desktop 4. Audience Targeting * Target users actively interested in: * Air conditioning installation * HVAC services * Home improvement (residential customers) * Business/property maintenance (commercial customers) * Use a combination of: * Interest-based targeting * Behavioral targeting * Retargeting (website visitors, engaged users) 5. Conversion-Focused Strategy * Design ads that drive users from carousel to website for purchase/booking * Optimize landing experience for conversions * Implement retargeting campaigns for abandoned visitors 6. Budget & Performance Goals * Focus on **low-cost acquisition** and efficient spend * Continuously optimize for: * High click-through rates (CTR) * Low cost per conversion * Strong ROAS 7. Ongoing Optimisation * Monitor campaign performance regularly * A/B test creatives, audiences, and copy * Adjust campaigns to improve performance and reduce costs * Provide recommendations for scaling successful ads Deliverables * Fully set up and optimized Meta Ads campaigns * High-quality carousel ad creatives * Pixel tracking fully functional and verified * Targeted audience strategy implemented * Ongoing performance improvements and reporting Objective The primary objective is to generate consistent, high-quality leads and sales through Meta Ads while maintaining a strong ROAS and keeping advertising costs as low as possible. We are looking for someone who understands performance marketing, has experience with Shopify integrations, and can create visually compelling ads that convert.