Landing Page Projects

urgent

AI Marketing Implementation Specialist Thailand & UK Business

WHO WE ARE Peyton & Charmed Group is a multi-brand business operating between Thailand and the UK across 5 business units: - UK Student Accommodation (peytonandcharmedaccomm.co.uk) - UK Property Investment — integrated with Accommodation - Koh Chang Travel & Tours (kohchangthailandtours.com) - Private Land Transfers — currently Koh Chang to Bangkok route, growing nationwide - Bangkok City Stays (peytonandcharmedbkk.com) IMPORTANT — THIS IS NOT A SOCIAL MEDIA SETUP PROJECT We already have Facebook, Instagram and TikTok running across all business units. We do not need accounts created or basic profile work. We need an AI marketing implementation specialist to come in, build AI tools and workflows on top of what we already have, and hand everything over so our in-house team can run it themselves. WHAT YOU WILL IMPLEMENT - Audit our existing channels and identify gaps and opportunities - AI-powered content workflow — our team films, AI does the editing and posting - LLM-powered chatbots on Instagram, Facebook, LINE OA and WhatsApp — must understand natural language in English and Thai, not basic keyword bots - Scheduling and auto-posting across all platforms - Analytics dashboard so we can track what is working - Brand kit and video templates per business unit - Content calendar system our team fills in weekly - Filming guide per business unit for our team TRANSFERS NOTE Transfers currently runs as one route — Koh Chang to Bangkok — promoted through our Koh Chang channels. Phase 1 is to cross-promote this within Koh Chang content. A standalone Transfers setup is a future phase and not in scope for this project. TOOLS We are not fixed on specific tools. Recommend whatever AI tools you believe will work best for us and include the costs in your proposal. We own CapCut Pro and want it included where possible. TIMELINE — URGENT We need this completed within 2 weeks from start. Freelancers who can deliver faster will be given priority. WHEN APPLYING PLEASE INCLUDE - Examples of AI marketing systems you have implemented — not just social media management - Examples of LLM chatbots you have configured - Your recommended toolset with costs - Your fixed project rate - Your fastest realistic completion time We are two audiences — Thai families going to the UK, and international tourists coming to Thailand. Bilingual English and Thai strongly preferred. Need a quotation and road map - the follow a must DATA ANALYSIS & CUSTOMER PERSONA REPORTS This is a core requirement of the project, not an optional extra. We need the freelancer to conduct full data analysis across all our existing social media channels and customer data for each of our 5 business units. From this data analysis you must produce detailed customer persona reports that identify exactly who our customers are, what drives them to buy, what stops them buying, and how we can upsell and cross-sell our services across all business units. Data analysis deliverables required: - Full data analysis of existing social channels, audience insights and engagement patterns per BU - Customer persona report per BU based on data analysis findings - Buying trigger report — what motivates each customer type to purchase - Upsell and cross-sell opportunity map across all 5 BUs - Customer journey map per BU showing where we are losing potential customers - Ongoing data analysis system so our team can track and update this over time All data analysis and persona reports must be delivered by Day 3-5 of the project as they drive everything else — content, chatbots, strategy and messaging. Content without data analysis is just guesswork. When applying please include examples of data analysis reports and customer persona work you have completed for other businesses.

opportunity

UK-Based Senior Technical SEO Consultant (2-Month Engagement)

Overview Note: Budget is £400 PCM We are seeking a UK-based senior Technical SEO consultant for a focused 3-month engagement to support the structured growth of a national B2B digital platform operating in a regulated sector. This is not a generic SEO job. We are building 25–50 structured geo-intent landing pages over the next 6 weeks and require an experienced consultant to ensure: • Correct site architecture • Clean indexing • Scalable URL strategy • Proper internal linking • Schema implementation • Keyword opportunity mapping • Avoidance of cannibalisation • Core Web Vitals optimisation We are looking for someone strategic and technical — not a backlink reseller. Scope of Work (Phase 1 – Audit & Strategy) Within the first 4 weeks, we require: Technical Review Full URL structure review Indexing strategy (robots.txt, noindex rules, crawl budget) Sitemap structure & hierarchy Canonical structure validation Cannibalisation risk analysis Core Web Vitals review Mobile performance analysis Content & Architecture Strategy Internal linking strategy for geo-location pages Template guidance for scalable LPA pages Schema recommendations (FAQ, Organisation, Breadcrumb, etc.) Recommendations for structured heading hierarchy Keyword & Opportunity Mapping Keyword research (commercial + high-intent) Geo cluster identification Competitor gap analysis Long-tail opportunity discovery Identification of overlooked vertical keywords Search intent mapping We want actionable insights — not generic PDF reports. Phase 2 (Months 2–3 – Implementation Support) Review of newly published pages Ongoing keyword expansion Internal linking refinement Performance tracking Advice on prioritisation Early ranking movement analysis Support on Google Search Console optimisation This is a short, intense 2-month trial engagement with potential extension. What We Are NOT Looking For ❌ Backlink packages ❌ PBN services ❌ Overseas agencies ❌ Generic monthly SEO retainers ❌ Content farms What We ARE Looking For ✔ UK-based consultant ✔ Strong technical SEO background ✔ Experience with SaaS or regulated sectors ✔ Comfortable working alongside developer ✔ Able to challenge assumptions ✔ Clear communicator ✔ Strategic thinker Bonus if you have worked with: B2B platforms High-intent Google Ads integration Programmatic SEO Deliverables Initial technical audit (practical, structured) Clear implementation roadmap Ongoing monthly refinement plan Keyword opportunity spreadsheet Performance reporting framework Budget Please provide: Your monthly retainer fee for 2 months Estimated hours per month Examples of similar technical projects Brief explanation of your approach We are looking for senior-level strategic input.

Marketing & Sales Analytics Dashboard Design & Development

Freelance Brief: Marketing & Sales Analytics Dashboard Design & Development Project Overview Company: Breggz — a premium wireless earphone brand based in the Netherlands, operating a combination of direct-to-consumer sales via Shopify, retail, and partners channels. Project: Design and build a core Marketing & Sales Analytics Dashboard that unifies data from CRM, customer service, advertising, web analytics, and social channels into a single interactive reporting environment with additional modules, data sources, and features to be layered in over time through a phased approach. Preferred Platform: Power BI. Open to proposals using Tableau or Looker Studio if the freelancer can demonstrate a superior approach for this use case. What We Need A freelancer or small team to build an interactive analytics dashboard that gives our leadership team at-a-glance visibility into sales performance, marketing campaign effectiveness, website traffic, customer support health, and pipeline status. Phase 1 — Core Dashboard (This Brief) The initial build should deliver: • Executive Summary View — 5–7 hero KPIs with trend sparklines and period comparisons (Total Revenue, Total Orders, CAC, Website Conversion Rate, Open Support Tickets, Pipeline Value, Top Campaign ROAS) • Sales Performance Module — Revenue, AOV, order volume, win rate, product performance by SKU • Website Analytics Module — Sessions, unique users, bounce rate, traffic by source/medium, conversion rate, top landing pages • Marketing Campaigns Module — CAC, ROAS, Marketing ROI, Cost Per Lead, conversion rate by channel, LTV:CAC ratio • Global filters — Date range, comparison period, channel, product/SKU, geography, and campaign selectors across all views • Cross-filtering — Clicking any chart element should filter all other visuals on the same page Future Phases (Not in Scope for This Brief, But Good to Know) • Sales funnel / pipeline visualisation with stage-by-stage conversion tracking • Email campaign performance module (open rate, CTR, revenue per email) • Customer support module (ticket volume, CSAT, NPS, SLA compliance) • Automated alerts for threshold breaches (e.g., revenue drops >15%, ROAS falls below 1.0) • Advanced drill-downs, attribution modelling, and cohort analysis • Mobile optimisation Understanding the full roadmap is important — the chosen freelancer should build a clean, scalable data model from day one that supports these additions without a rebuild. Data Sources The dashboard will pull data from the following platforms: # Platform Data Type 1 EngageBay CRM Leads, deals, pipeline stages, contact lifecycle (MQL → SQL → Won/Lost) 2 EngageBay (Customer Service) Support tickets, response times, resolution times, CSAT 3 Google Analytics (GA4) Website sessions, traffic sources, conversions, page performance 4 Google Ads Paid search campaigns — spend, impressions, clicks, CPC, ROAS, conversions 5 Shopify Sales 6 Social Media Platforms Engagement rates, reach, follower growth, website clicks from social EngageBay offers a REST API for accessing CRM and customer service data. Google Analytics and Google Ads have well-documented connectors for Power BI. Data integration can be achieved via native connectors, API calls through Power Query, or middleware tools such as Zapier, Make, or Supermetrics. The freelancer should advise on the optimal integration approach for each source, balancing reliability and cost for a startup. Technical Requirements • Platform: Power BI preferred (Tableau or Looker considered) • Data modelling: Clean star schema or equivalent that supports future module additions without restructuring • Visualisations: KPI scorecards with sparklines, line/bar charts for trends, funnel charts for pipeline, conditional formatting on tables • Interactivity: Hub-and-spoke architecture with drill-through from Executive Summary into each module • Refresh: Scheduled data refresh (minimum daily for key metrics) • Documentation: Brief handover documentation covering data model, refresh schedules, and how to extend the dashboard Timeline & Budget • Timeline: Maximum 2 weeks from kickoff to delivery of Phase 1 • Engagement type: Fixed-price preferred, hourly considered • Budget: Open to proposals — please quote based on the scope described above. This is a lean startup project, not an enterprise engagement What We're Looking For in a Freelancer • Proven experience building Power BI dashboards (or Tableau/Looker) — portfolio examples required • Experience connecting to REST APIs and CRM platforms (EngageBay experience a bonus, but not essential) • Strong data modelling skills (Power Query / DAX proficiency for Power BI) • Clean visual design — dashboards should be intuitive and presentation-ready • Good communicator who can work asynchronously across time zones (we're based in the Netherlands and UK) • Available to start within the next 1–2 weeks