Content Strategy Projects
Looking for freelance Content Strategy jobs and project work? PeoplePerHour has you covered.
Social Media Strategy and execution
I’m looking for help with social media for a new business venture. There are two parts to the business – a B2B offering of event photography and a B2C offering of portrait photography. They trade under different brands – Highwire Event Photography and Echoes Portraits Photography respectively. I have zero experience in social media and have never used it in my personal life. But I do want to start testing the different channels. The theory seems simple enough, but the detail and execution will be nigh on impossible for me without a) long and expensive training courses, or b) outsourcing. It’s essential to see a return on any channel, social media included. I don’t subscribe to the conventional wisdom that a business has to be on social media to succeed. So I’m not just interested in top line metrics such as followers and likes. I must see financial results. Thus far I’ve opened several accounts: For B2C - TokTik, Youtube, Facebook and Instagram. For B2B -TokTik, Youtube and Instagram. I also have a longstanding Linkedin account which may be useful in the B2B setting. Broadly speaking, I’m looking for someone to do two things: 1. A strategy to reach agreed targets. 2. Execution, including management of the accounts and posting content. At this stage I have no definite budget. I want to discuss possibilities before deciding on what to spend, and may decide on a trial phase first. Required Skills and Experience 1. B2B and B2C 2. Strategy 3. All the channels mentioned above. 4. Crucially, a track record of generating customers and revenue for clients.
10 days ago15 proposalsRemoteSocial Media Strategy and Management
I’m looking for help with social media for a new business venture. There are two parts to the business – a B2B offering of event photography and a B2C offering of portrait photography. They trade under different brands – Highwire Event Photography and Echoes Portraits Photography respectively. I have zero experience in social media and have never used it in my personal life. But I do want to start testing the different channels. The theory seems simple enough, but the detail and execution will be nigh on impossible for me without a) long and expensive training courses or b) outsourcing. It’s essential to see a return on any channel, social media included. I don’t subscribe to the conventional wisdom that a business has to be on social media to succeed. So I’m not just interested in top line metrics such as followers and likes. I must see financial results. Thus far I’ve opened several accounts: For B2C - TokTik, Youtube, Facebook and Instagram. For B2B -TokTik, Youtube and Instagram. I also have a longstanding Linkedin account which may be useful in the B2B setting. Broadly speaking, I’m looking for someone to do two things: 1. A strategy to reach agreed targets. 2. Execution, including management of the accounts and posting content. At this stage I have no definite budget. I want to discuss possibilities before deciding on what to spend, and may decide on a trial phase first. Required Skills and Experience 1. B2B and B2C 2. Strategy 3. All the channels mentioned above. 4. Crucially, a track record of generating customers and revenue for clients. If you’re interested, please do get in touch.
10 days ago21 proposalsRemoteSeeking a Social Media Manager for Jewellery Brand
We are a jewellery brand aiming to expand our digital footprint. We are looking for a skilled Social Media Manager to take the helm of our Instagram, Facebook, and Pinterest accounts, and to launch our presence on TikTok. Responsibilities: - Develop, implement, and manage our social media strategy to align with business goals. - Manage and oversee social media content for Instagram, Facebook, Pinterest, and TikTok. - Measure the success of every social media campaign, and adjust strategies accordingly. - Use social media marketing tools to create visually appealing graphics and posts. - Monitor SEO and user engagement and suggest content optimisation. - Communicate with industry professionals via social media to create a strong network. - Onboard our brand on TikTok and develop strategies tailored to the platform's unique audience. - Support and help to drive our influencer marketing initiatives, from strategy to execution. Requirements: - A proven work experience as a Social Media Manager or similar role. - Excellent knowledge of Instagram, Facebook, Pinterest, and TikTok. - Experience with high-end brands in the fashion and jewellery industry is crucial. - Strong understanding of social media KPIs, Google Analytics, and SEO. - Excellent multitasking skills, able to manage multiple social media platforms simultaneously. - Outstanding copywriting skills. - Ability to deliver creative content (text, image, and video). - Familiarity with web design and publishing. - Strong analytical, organisational, and time-management skills. - Excellent communication skills and ability to interact with both consumers and influencers.
2 days ago39 proposalsRemoteopportunity
Instagram Content Strategist (Women's Foot Health & Wellness)
We are seeking a highly creative and strategic content strategist to develop and execute an engaging Instagram content plan for a new brand focused on women's foot health and wellness. The goal is to build a massive audience of women aged 30+ and drive traffic to a landing page for a free lead magnet ebook. Target Audience: - Women aged 30+ - Interested in foot health, wellness, and preventative care - Active on Instagram and engage with informative and entertaining content Project Objectives: - Develop a comprehensive Instagram content strategy that aligns with brand goals and target audience. - Create captivating Instagram Reels and static posts (photos/graphics) that educate, entertain, and inspire the target audience. - Research and utilize relevant hashtags to increase discoverability. - Craft compelling captions that drive engagement and conversions. - Develop a call-to-action (CTA) strategy to encourage viewers to visit the landing page for the free lead magnet. - Track and analyze key performance indicators (KPIs) to measure success and optimize content strategy. Deliverables: - Content calendar with theme breakdowns, post ideas, and posting schedule. - Sample captions and hashtags for various post types (Reels, static posts). - Ongoing creation of high-quality Instagram Reels and static posts. - Monthly reports with KPI analysis and recommendations for improvement. Skills & Experience: - Proven experience developing and executing social media content strategies, specifically for Instagram. - In-depth knowledge of current Instagram trends and best practices (Reels, Stories, etc.). - Strong understanding of content marketing principles and the ability to create audience-centric content. - Excellent copywriting and storytelling skills to craft engaging captions. - Experience with social media analytics tools and data analysis. - Familiarity with women's health and wellness topics, particularly foot health, is a plus. Project Timeline & Rates: - This is an ongoing project with a flexible schedule. We are open to discussing hourly rates or project-based pricing.
2 days ago21 proposalsRemoteCreators to partner with our agency
We are seeking creative and versatile User-Generated Content Creators to partner with us in producing innovative content for our clients' advertising campaigns. This role involves generating photos, videos, and other media forms that resonate with target audiences and reflect the unique voices of the brands we serve. Responsibilities: -Create engaging and original content, including videos, photos, and testimonials that align with specific campaign requirements and brand guidelines. -Work collaboratively with our team to brainstorm content ideas and execution strategies. -Manage multiple content projects simultaneously, ensuring timely delivery and adherence to quality standards. -Provide insights on current trends in social media and user-generated content to keep our approaches fresh and effective Looking for: -Proven experience in content creation, with a portfolio showcasing original work (video and photo content). -Strong understanding of social media platforms (Instagram, TikTok, Facebook, YouTube) and their specific content requirements. -Excellent communication skills and the ability to interpret creative briefs accurately. -Creative thinker with an eye for detail and a passion for storytelling. -Ability to work independently and meet deadlines in a remote setting. We encourage both male and female creators to apply and contribute to our range of diverse client requirements.
4 days ago16 proposalsRemoteContent Creator & Social Media Manager for Moda Outdoor Living
Are you a creative powerhouse with a passion for crafting engaging content and captivating visual designs? Moda Outdoor Living, a premier construction company, is seeking a talented Content Creator & Social Media Manager with expertise in Instagram and media design to join our team. If you're ready to make a splash in the digital world and elevate our brand presence, we want to hear from you! Responsibilities: Develop and implement a dynamic content strategy tailored to our target audience and brand identity, with a primary focus on Instagram. Create high-quality, visually stunning content including photos, videos, graphics, and stories that showcase our construction projects, designs, and outdoor living spaces. Manage all aspects of our Instagram account, including content planning, posting, engagement, and community management to drive growth and increase brand awareness. Collaborate with the marketing team to align social media efforts with overall marketing objectives and campaigns. Monitor social media trends, audience preferences, and industry developments to identify new opportunities for content and engagement. Utilize analytics tools to track and analyze performance metrics, and leverage insights to optimize content strategy and drive results. Requirements: Proven experience in content creation and social media management, with a focus on Instagram. Strong visual storytelling skills and a keen eye for design aesthetics. Proficiency in graphic design software such as Adobe Creative Suite (Photoshop, Illustrator, etc.). Excellent written and verbal communication skills, with the ability to craft compelling copy and captions. Knowledge of social media best practices, algorithms, and trends. Detail-oriented and highly organized, with the ability to manage multiple projects and deadlines effectively. Passion for outdoor living, construction, and design is a plus. Benefits: Competitive salary commensurate with experience. Opportunity to work with a dynamic and passionate team in a fast-paced environment. Flexible work arrangements, including remote work options. Potential for professional growth and advancement within the company. Access to resources and tools to support your creativity and career development. If you're ready to showcase your creativity and drive results in the world of social media, Moda Outdoor Living wants to hear from you! To apply, please submit your resume, portfolio showcasing your content creation and design work, and a cover letter outlining your relevant experience and why you're the perfect fit for this role to [Your Contact Information]. Join us in transforming outdoor spaces and creating unforgettable experiences for our clients!
3 days ago24 proposalsRemoteContent Creator for Little Red Book (XHS)
I'm looking for a professional who can create engaging and visually appealing content for my Little Red Book (XHS) account. Key Responsibilities: 1. Creating Chinese content: - No limit to Text, Images, Videos - To promote products, services, or brands - To keep my audience engaged and interested 2. Understanding the target audience: - My target audience is households in Australia - Able to adapt the content for this demographic Ideal Skills and Experience: 1. Proficient in Chinese: - Fluent in Chinese and have a deep understanding of the language 2. Content Creation: - Experience creating engaging content on social media platforms 3. Compliance with Xiao Hong Shu Policies: - Adhere to Xiao Hong Shu's community guidelines, terms of service, and relevant regulations governing content creation and advertising *Minimum 5 posts (content to promote products, services, or brands)
2 days ago5 proposalsRemoteUGC creators to partner with our agency
We are seeking creative and versatile User-Generated Content Creators to partner with us in producing innovative content for our clients' advertising campaigns. This role involves generating photos, videos, and other media forms that resonate with target audiences and reflect the unique voices of the brands we serve. Responsibilities: -Create engaging and original content, including videos, photos, and testimonials that align with specific campaign requirements and brand guidelines. -Work collaboratively with our team to brainstorm content ideas and execution strategies. -Manage multiple content projects simultaneously, ensuring timely delivery and adherence to quality standards. -Provide insights on current trends in social media and user-generated content to keep our approaches fresh and effective Looking for: -Proven experience in content creation, with a portfolio showcasing original work (video and photo content). -Strong understanding of social media platforms (Instagram, TikTok, Facebook, YouTube) and their specific content requirements. -Excellent communication skills and the ability to interpret creative briefs accurately. -Creative thinker with an eye for detail and a passion for storytelling. -Ability to work independently and meet deadlines in a remote setting. We encourage both male and female creators to apply and contribute to our range of diverse client requirements.
12 days ago14 proposalsRemoteLinkedin Expert to help improve content engagement
I need someone to help me improve my content engagement and reach on Linkedin. I believe I have good content, it just needs to reach more people. I have 13k followers already. https://www.linkedin.com/in/clairefreshney/ Need some help. Please put a proposal together on what you would do to help me improve this based on my account.
6 days ago33 proposalsRemotepre-funded
Search coverage of my work to look for most viral content
I would like someone to search Google and social media to capture the top examples of my work going viral. You'll need to look for not just people sharing the work from my account / website but also when the press writes stories about it and those go viral. Delivery will be links to the top coverage along with the key numbers in a spreadsheet, and a folder of screenshots of the examples showing the success (i.e. tweets which show the stats at the bottom). The aim is to prove that the public and press pick up my work and then the reach it has. I can supply the top ten pieces of work/stories to look for. I am expecting this to be a full day of work, and I'd like you to start soon after we confirm. Please put "I read the full ad" at the top of your reply or I'll assume it's bot-generated auto-apply and report it as spam (PPH is infested with AI bots!).
8 days ago23 proposalsRemoteTictok account
I seek an experienced social media expert to launch and grow a new TikTok account for my podcast. The goal is to establish an engaging presence and build a sizable follower base to help promote upcoming episodes. The ideal candidate will have extensive experience managing successful TikTok profiles, with a proven track record of accelerating organic reach and follower growth within the first few months of account creation. They should be highly skilled at producing high-quality, entertaining video content that captures viewers' attention and compels them to engage, comment, and follow the account. Understanding current video trends and utilizing relevant hashtags and sounds will also be important. Once established, the account will serve as a central hub to advertise new podcast episode releases and generate buzz. The social media expert will work with my team to develop a content strategy and posting schedule tailored for the podcast's topics and target audience. Metrics like followers, likes, shares and comments will be closely monitored to evaluate engagement and make adjustments over time. Strong project management and communication skills are a must, as the freelancer will need to provide regular updates on account metrics and content performance. Creative vision combined with analytical expertise will be key to optimizing reach and engagement over the long term. The right candidate will help this podcast connect with new listeners and build a dedicated fan base through TikTok..
3 days ago15 proposalsRemoteI need a Community Manager for a Small Size Law Firm
A small law firm seeks an experienced community manager to build and cultivate relationships through various online channels. The ideal candidate will develop and execute a comprehensive social media strategy to raise brand awareness and engage with potential clients. Duties include creating and curating engaging content for platforms like Facebook, Instagram, LinkedIn, and the firm's website. The community manager will monitor online conversations, respond to reviews and comments, and address customer queries in a timely manner. Experience managing 2-3 social media profiles is required along with excellent writing and communication skills. The candidate should have a solid knowledge of marketing best practices on social platforms and analytics tools to track performance. Proficiency in content scheduling and promotional tools is necessary. Previous work in a legal or professional services environment is preferred but not mandatory. The selected individual will work remotely and collaborate closely with lawyers and support staff to strengthen the firm's digital presence and foster connections in the virtual space. Compensation will be commensurate with qualifications and experience. Only candidates willing to sign non-disclosure agreements may apply for this role.
a day ago4 proposalsRemoteEngaging YouTube Content Creator for Foot Doctor Brand
I am a podiatrist launching a new YouTube channel and brand focused on foot health, medicine, alternative medicine, and debunking medical myths. I'm also developing a unique 3D printed sandal company that creates custom luxury sandals based on 3D foot scans. I'm looking for a creative and knowledgeable content creator to help me develop engaging content for my YouTube channel and Instagram presence. Your Responsibilities: - Research and brainstorm video ideas related to foot health, medicine, debunking medical myths, and alternative medicine (focusing on topics with strong scientific backing). - Script or outline engaging video content that is informative, entertaining, and authentic to my voice as a podiatrist. - Ensure content aligns with brand messaging and subtly promotes my 3D printed sandal company. - Conduct basic keyword research using tools like Semrush to optimize video titles and descriptions for searchability. Desired Skills: - Excellent research skills and ability to find credible medical sources. - Strong understanding of human anatomy and foot health (preferred but not mandatory). - Creative writing skills and ability to craft engaging narratives and scripts. - Familiarity with YouTube best practices and long-form content creation. - Basic understanding of SEO principles. I'm passionate about creating high-quality content that educates viewers and promotes foot health awareness. I'm also excited about building a long-term collaboration with the right content creator. Videos will be edited by a video editor.
2 days ago16 proposalsRemoteSocial Media Coordinator
We are seeking a dynamic and creative Social Media Marketing Specialist to join our team. As a Social Media Marketing Specialist, you will be responsible for developing and implementing strategic social media marketing campaigns to enhance brand awareness, drive engagement, and generate leads. Responsibilities: Develop and execute social media marketing strategies tailored to student recruitment, aiming to increase brand awareness and drive student inquiries. Create captivating content including posts, stories, and videos to showcase the benefits of studying abroad in European countries. Engage with followers, respond to inquiries, and foster a supportive online community. Monitor social media analytics to track performance metrics and identify opportunities for optimization. Collaborate with the admissions team to align social media efforts with recruitment goals and promote specific programs and events. Stay up-to-date with social media trends and best practices to keep our strategy fresh and effective. Requirements: Minimum 2 years of social media marketing or student recruitment experience. Proficiency in content creation and analytics tools. Strong communication and organizational skills. Prior experience in the education sector preferred.
19 days ago32 proposalsRemoteSocial media activation and amplifications
We are an esteemed independent luxury fashion and culture publisher based in London, dedicated to delivering avant-garde and influential content to our discerning audience. Catering to an elite clientele, including blue-chip and luxury brands, we pride ourselves on our innovative and sophisticated approach to fashion and culture. **Role Overview:** We are seeking a highly intelligent and literate Social Media Marketing Specialist to join our dynamic team. This role is pivotal in strategizing and executing sophisticated social media campaigns that resonate with our brand ethos and the expectations of our prestigious clients. This is not a content creation role but one that requires an analytical mind and a deep understanding of social media dynamics to elevate our brand presence and drive engagement. **Key Responsibilities:** - Design and implement comprehensive social media strategies to increase brand visibility and engagement across various platforms, tailored to the unique needs of our luxury market. - Oversee the activation of social media campaigns, ensuring they are executed seamlessly and align with our brand’s standards and tone of voice. - Monitor and analyze campaign performance using advanced analytics tools. Adjust strategies as necessary to optimize results and achieve desired outcomes. - Prepare detailed reports on campaign performance, highlighting key metrics, insights, and learnings. Use these insights to inform future campaigns and continuously improve our social media marketing efforts. - Maintain a deep understanding of social media trends, luxury market dynamics, and cultural shifts to ensure our campaigns remain agile, relevant and impactful. **Requirements:** - Proven experience in social media marketing, particularly within the luxury sector or related fields. - Exceptional strategic thinking and planning abilities, with a track record of managing successful social media campaigns. - Proficiency in analytics tools and platforms, with the capability to translate data into actionable insights. - Excellent reporting skills, with the ability to articulate campaign performance and learnings in a clear, concise, and impactful manner. - Must be located in the UK or within a compatible time zone to effectively manage campaign activations and communications. - A passion for luxury fashion and culture, with an understanding of the nuances and expectations of a sophisticated audience. **Application Process:** Qualified candidates are invited to submit their resume, along with a cover letter highlighting their experience in social media marketing within the luxury industry or related fields. Please detail your approach to strategy and managing social media campaigns, including examples of past successes. Join us in shaping the future of luxury fashion and culture publishing. Be part of a team that values innovation, excellence, and the power of social media to transform brands and influence culture.
5 days ago17 proposalsRemoteXiao Hong Shu Digital Marketing
I need a digital marketer that expertise in The Red Book (Xiao Hong Shu) - 5 content posts to promote our product and services - content must be resonates with our target audience.
3 days ago10 proposalsRemoteBeauty Brand Social Media Marketer
Are you a social media whiz with a flair for Instagram and TikTok? We're on the lookout for an individual to join our team as a Social Media Marketer. About Us: We're a Social Media Marketing agency specialising in beauty, fashion, and wellness brands. With a passion for creativity and innovation, we're dedicated to helping our clients shine in the digital world. Role Overview: As a key support member of our team, you'll play a vital role in managing our clients' social media presence. Your responsibilities will include, but are not limited to: -Engaging with followers and responding to DMs on a daily basis -Creating captivating content, including graphics and video editing -Providing creative direction for content -Scripting engaging content -Developing and executing social media strategies and plans -Analyzing and reporting on social media performance -Scheduling posts and managing content calendars -Crafting compelling captions and conducting hashtag research Are You the One We're Looking For? If you're passionate about social media, bursting with creativity, and thrive in a fast-paced environment, we want to hear from you! To apply, please send us: -A copy of your portfolio showcasing your best work -An overview of why you're the perfect fit for this role -A link to book a call with you for further discussion Join us in shaping the digital landscape for our exciting roster of clients. We can't wait to meet you!
16 days ago26 proposalsRemoteopportunity
Content Similarity Analysis
need some help proving two accounts are being run and posted to by the same person. This needs to be done ethically but crucially any report would need to meet the threshold for a civil court case. Any additional ideas around proving similarity also welcome! To the named eye, it’s obvious who is behind the accounts. I need an actual, reputable report done.
a month ago20 proposalsRemoteJunior Marketing Strategist
Junior Marketing Strategist (3-Month Project with Potential for Full-Time Hire) Location: Southwark, London (Hybrid with min. 3 days/week in-office) Company: Stealth Startup in AI We are a young startup working to empower everyone in the world to become an innovator. We are seeking a high-energy Junior Marketing Strategist to supercharge our user acquisition and build a solid foundation for market success. You will be working side by side with the founders, and will be instrumental in crafting a high-velocity growth strategy, executing targeted campaigns, and creating conversion-focused content to drive sign-ups and engagement. Achieving success in this project will mean the opportunity to join the team in a full-time role, with all the benefits of being a founding employee. Responsibilities: 1. Develop and implement a growth-driven marketing strategy for user acquisition pre and post-product launch, using a combination of traditional and growth hacking tactics. 2. Spearhead a high-intensity, three-month, coordinated outreach campaign to generate sign-ups, leveraging influencers, social media, and other channels. 3. Analyze and identify the most effective channels for user acquisition and retention, focusing on optimizing the cost per acquisition (CAC) and maximizing ROI. 4. Create and manage the development of lead magnet landing pages with waiting lists, engaging promotional videos, and social media posts to create buzz and drive conversions. 5. Coordinate with content creators and designers to ensure timely delivery of compelling marketing materials that resonate with our target audience. 6. Formulate an email marketing strategy, including segmentation, onboarding sequences, and content that nurtures leads into active users. 7. Monitor and report on campaign performance with a focus on continuous improvement through data-driven decision-making. Qualifications: - 1-2 years of experience in a marketing role, with exposure to growth hacking and funnel optimization. - Proven track record of developing and executing marketing strategies that have led to measurable growth. - Experience in creating and managing content across various platforms, particularly Instagram and LinkedIn. - Strong analytical skills, with the ability to make data-driven decisions. - Exceptional communication and project management skills. - Creative thinker with an entrepreneurial spirit and a 'get things done' attitude. - Bachelor's degree in Marketing, Communications, Business, or a related field is preferable, but your track record and attitude will have a lot more weight. Perks: - Competitive project payout with the opportunity to transition into a full-time role upon meeting key performance indicators. - Hybrid working arrangement, with part-time at our cool London Southwark office, fostering both in-person collaboration and flexibility. - Potential to earn stock options (once in full-time) - Opportunity to be part of an innovative startup with global aspirations and a dynamic team. Application Process: Please apply by submitting your resume, covering any examples of past marketing campaigns or growth successes. We are an equal opportunity employer, committed to creating an inclusive environment for all employees. We embrace diversity and encourage all interested applicants, regardless of gender, nationality, ethnic or national origin, religion, disability, or age to apply.
18 days ago17 proposalsRemoteopportunity
Looking for a UK based Social Media Manager (Instagram & TikTok)
Join Our Team: Social Media Manager (Instagram & TikTok) - UK Based applicants only. Are you a successful social media manager ready to make a big impact in the fashion e-commerce world? Look no further! We're a fashion brand, and we're on a mission to take our social media and content creation to new heights. This will involve planning, scheduling and posting. OUR GOALS: - Grow our social media presence and foster a thriving community. What We Need: We're on the lookout for a talented freelancer or agency to join our team. Weekly strategy calls and updates are non-negotiable – we're all about collaboration! Requirements: - Proven case studies – show us what you've got! (include in your application) - Experience in social media management (include in your application) If you meet the criteria, we want to hear from you!
17 days ago16 proposalsRemote