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I need a digital and social media sales growth expert
Digital Marketing Brief for Anna Sudbina Studio Client Overview: Anna Sudbina Studio is the creative hub of award-winning contemporary painter Anna Sudbina. Combining elements of process-led abstract and figurative art, Sudbina's work explores the relationship between reality and perception, physical space and memory. With pieces held in prestigious private collections worldwide, Sudbina's art has garnered attention from renowned publications and institutions. Objective: Develop a comprehensive digital marketing plan to drive traffic to Anna Sudbina's website, increase sales, and achieve the following objectives: Feature in a minimum of two solo shows per year with established contemporary art galleries. Explore showcasing artwork in alternative settings such as public spaces, private investment banks, or financial institutions. Collaborate with luxury brands on specific projects. The campaign aims to target established and new art collectors globally, specifically those interested in abstract contemporary artwork, luxury lifestyle, and culture. Key Considerations: Anna Sudbina will oversee all creative content. We are seeking someone with a deep understanding of social media algorithms to maximize bottom-line sales. Develop the capability for sales to be made directly from social media platforms. We require assistance from someone who can fully manage social media marketing, not just develop content. Weekly Digital Marketing Plan: Content Strategy: Anna Sudbina will oversee the creation of engaging content featuring her artwork, studio process, and insights into her artistic vision. Develop teaser posts leading up to art fairs Sudbina will attend, generating excitement and anticipation. Platform Utilization: Allocate AdWords spend across Instagram, Facebook, and other suitable platforms to target art collectors globally. Utilize Instagram Stories and Reels to showcase Sudbina's artwork dynamically and interactively. Targeted Advertising: Utilize demographic and interest-based targeting to reach potential art collectors who align with Sudbina's style and aesthetic. Implement strategies to maximize sales directly from social media platforms, optimizing for conversions. Campaign Optimization: Monitor and understand social media algorithms to optimize content visibility and engagement. A/B test ad creatives, copy, and targeting parameters to identify the most effective strategies for driving sales. Optimize ad spend allocation based on the performance of different platforms and audience segments. Art Fair Promotion: Create dedicated campaigns to promote Sudbina's participation in specific art fairs, targeting attendees and art enthusiasts in those locations. Utilize geo-targeting to reach individuals attending or interested in art fairs globally. Measurement and Evaluation: Track website traffic, engagement metrics, and sales conversions attributed to digital marketing efforts. Assess the impact of marketing campaigns on brand visibility, customer acquisition, and revenue generation. Regularly review and adjust strategies based on performance insights to optimize campaign effectiveness. Conclusion: By implementing a comprehensive digital marketing plan focused on understanding social media algorithms, targeted advertising, and campaign optimization, we aim to elevate Anna Sudbina's online presence, drive qualified traffic to her website, and ultimately increase sales of her artwork. Through continuous monitoring and refinement, we will adapt our strategies to ensure maximum impact and return on investment. Additionally, we will work towards achieving Sudbina's objectives of featuring in solo shows, exploring alternative exhibition settings, and collaborating with luxury brands to further enhance her presence in the art world and luxury market segments. https://annasudbinastudio.com Link to recent works https://annasudbinastudio.com/pages/abstract-portraits-catalogue
5 days ago21 proposalsRemotepre-funded
Marketing/Outreach assistance needed for research project
I have a small, unusual research project I'm working on that requires borrowing Amazon Prime gaming benefits. My project requires borrowing these benefits for a 12 month window (although the scope of this work contract is 2-3 months.) Most people who have Amazon Prime subscriptions for shopping / video don't use the gaming parts of their subscription. I've developed a safe, effective system for borrowing these benefits that does not put either the people loaning the benefits or the people collecting them at risk in any way. No personal account info is collected or asked for at any point, the process is entirely anonymized, and does not violate any Terms of Use clauses. I need people who can go around and use my method to borrow these prime benefits from people who aren't using them and willing to share. The contract is restricted to the US, Canada, Puerto Rico, or Australia Amazon Prime subscriptions. Total estimated work hours on your part is likely anywhere from 2-4 hours. I have a working process/pay schedule for how to do this from a previous iteration of this project, but I am also open to discussion on alternative methods of advertising/outreach to achieve the same outcome with similar cost structures. The rates I am using are $110 for a total of 5 borrowed gaming benefits, but negotiation is available for more or less benefits. —----> Specifics of Contract: The research project I'm running requires the monthly gaming benefits that are included with Amazon Prime subscriptions, specifically, the monthly twitch subscription. That monthly twitch subscription has a real world cash value of approximately $2-2.50 per month. People who use Amazon Prime for shopping but don't have any interest in video games let their benefit go to waste each month. The project is to see if it is viable to borrow these benefits from a statistically significant number of people (target number of 100 users) and see how long people continue their prime subscriptions over the course of 1 year. The job is essentially to go around and see if people wouldn’t mind letting you borrow the gaming benefits that they are not using, then linking the unused Amazon Prime benefits to blank twitch accounts (1 amazon prime benefit linked to 1 blank twitch account.) I need you to collect and link 5 accounts, for a project-complete total of $110 ( at a rate of $20 per account + $10 overhead stipend), although the total number of accounts is negotiable and scalable up or down. The process of borrowing the benefits is safe and easy to do. I have a collection of blank twitch accounts which are each ready to receive a single Amazon Prime gaming benefit link. Allocating gaming benefits is a one-way link; the twitch account has NO ACCESS to the parent Amazon account. We also do not ask for any of the Amazon Account information at any time. When you find people who are 1) paying for Amazon Prime, 2) aren't using their free monthly twitch subscription, and 3) are willing to share, you can allocate their benefits to one of the blank twitch accounts. The process takes about 2-3 minutes. Once you’ve collected the agreed upon amount, I will confirm each account is live and able to collect the monthly twitch benefits, then we will wait an additional 2 month to ensure the borrowed benefit accounts remain active before paying out the contract. This is to ensure the borrowed benefits are in fact from paid Amazon Prime subscriptions from the correct countries. After the 2nd phase is complete, you agree to leave the accounts linked for at least another 10 months regardless of whether the Amazon Prime accounts remain active. NOTES: - I have verified that this is not against the Terms of Use for Amazon Prime or Twitch. The process of benefit allocation is also completely safe for all parties involved. -The prime subscriptions must be from the U.S., Puerto Rico, Canada, or Australia. This will be confirmed during the 1 month waiting period. If any accounts are found to be from other unacceptable countries, they will need to be replaced, or the contract payment schedule restructured proportionally to the reduced value of the accounts. The expected value of the monthly benefits per account should be no less than $2.15 per month per account (all of the above countries meet this criteria.) -If accounts are found to be trial accounts, they will need to be replaced, payment refunded, or the payment schedule will have to be scaled down proportionally.
8 days ago6 proposalsRemoteBook Product Manager for Bestseller Launch
We are seeking a highly experienced and dynamic Book Product Manager to spearhead the creation and launch of a management book poised to become a bestseller in 2024. This role is for a driven individual accustomed to high-pressure, demanding environments, with a proven track record of delivering exceptional results. The ideal candidate will build and manage a dedicated team to fulfill a comprehensive list of deliverables, ensuring the seamless execution of each stage of the book’s development, from inception to post-launch marketing. You will play a pivotal role in transforming a book idea into a widely recognized and commercially successful product. We expect you to have an entrepreneurial mindset with the ability to take charge and navigate complex project landscapes. You should be comfortable engaging with high-profile industry experts and possess a network that includes contacts at esteemed media outlets, such as MIT, TechCrunch, Harvard Business Review, Forbes, and other reputable platforms in the management sphere. Key Deliverables : Create and lead a team in charge of the following: Writting Services Manage collaboration with a top-tier ghostwriter to: 1. Organize text revisions 2. Develop a cohesive book idea into a polished professional positioning and roadmap 3. Conduct and transcribe content interviews with testimonials that will be added into the book, transforming them into a compelling manuscript 4. Manage a series of revisions to fine-tune the manuscript Publishing Services Build a publishing team to: 1. Oversee a thorough proofreading process. 2. Direct the creation of the book cover design, offering multiple options and accommodating revisions. 3. Manage the interior layout design 4. Manage the eBook conversion process. 5. Handle copyright and ISBN registration, with the choice to publish under our company’s imprint or the author’s. 6. Arrange formatting, publishing, and distribution through major booksellers, including Amazon. 7. Secure up to 1000 author copies of the book. 8. Coordinate the production and distribution of the audiobook version. 9. Communicate distribution limitations, with a focus on solutions for international dissemination. 10. Manage international distribution. Translation Rights with foreign publishers 1. Offer exclusive representation for translation deals for two years. 2. Partner with foreign rights agents to negotiate with foreign publishers. 3. Ensure the author receives 60% of any advance and royalties from foreign sales. Marketing Services 1. Craft a customized marketing plan aimed at making the book a bestseller. 2. Generate social media graphics and articles for promotional campaigns. 3. Construct a media-ready press kit for high-caliber coverage. 4. Orchestrate book launch week activities, maximizing visibility and impact. 5. Execute network outreach and provide email templates to boost the launch. 6. Obtain Amazon reviews of high quality 7. Organize a Goodreads giveaway. 8. Secure interviews and coverage through media and podcast outreach, targeting high-standard management outlets such as MIT, TechCrunch, Harvard Business Review, Forbes, and other reputable platforms in the management sphere. 9. Manage submissions for professional book reviews. 10. Regularly publish content on platforms like LinkedIn to maintain engagement. 11. Administer Amazon Advertising campaigns, utilizing allocated budgets effectively. 12. Deliver weekly progress reports and compile a comprehensive final coverage report. 13. Develop a book landing page with an enticing lead magnet and a strategic email sequence. Candidate Profile The individual we seek will have the following attributes: - A high-performing, meticulous project manager with experience in book launches. - Exceptional organizational skills and the ability to manage complex projects with multiple components. - A strong communicator with the ability to lead and inspire a team. - Established connections with high-standard media outlets in the management domain. - A strategic thinker with a keen eye for market trends and promotional opportunities. - Experience in budget management and resource allocation to maximize project ROI. How to Apply: If you are ready to take on the challenge of delivering a management book that will dominate the bestseller lists in 2024, please send your CV, a cover letter detailing your relevant experience, and a portfolio showcasing previous book launches or similar projects you have managed to pm.book24@gmail.com We are excited to welcome a Book Product Manager who can elevate our vision and drive this project to unprecedented success.
9 days ago7 proposalsRemote