Strategy Projects
Looking for freelance Strategy jobs and project work? PeoplePerHour has you covered.
featured
Implement Automated Lead Nurturing System on Zoho CRM
Company Overview We empower entrepreneurs with the fastest way to get a professional business phone system. Our SaaS platform helps small businesses build stronger customer relationships and grow their sales. We are an early stage startup focused on emerging markets. Project Overview: We need a Marketing Automation Specialist to design and execute a lead nurturing system that maximises conversions on our website. This is a high-impact, time-sensitive project leveraging Zoho CRM to deliver a seamless customer journey from first website visit to closed sale. The ideal outcome is converting website visitors to paying customers within 1-30 days, utilising a multi-channel approach (email, SMS, WhatsApp, and targeted outbound calls). Success will be measured by clear increase in website conversions. Key Deliverables & Success Indicators: - Lead Segmentation & Scoring: A lead scoring model implemented in Zoho CRM that effectively differentiates between low, medium, and high-intent leads. Clear lead segmentation criteria based on demographics, website behaviour, and other relevant factors. - Automated Nurturing Workflows:Design multi-channel campaigns (email, SMS, WhatsApp) with a focus on providing value, addressing objections, and increasing conversions. (Consider a welcome series, educational content, overcoming objections, etc.). SMS and WhatsApp should primarily be used for time-sensitive offers and re-engagement - Integrated SMS and WhatsApp messaging workflows designed to complement email campaigns and boost engagement. - Create compelling email templates and messaging aligned with each lead segment and stage in the customer journey. - Build all necessary automation sequences in Zoho CRM, ensuring seamless lead progression based on engagement. - Telesales Integration: A system to identify high-intent leads who have not converted within 24 hours. Automated process to notify the telesales team and provide them with relevant lead information - Analytics & Optimisation: Zoho CRM dashboards tracking key metrics across all channels (email, SMS, WhatsApp, telesales). Weekly optimisation reports with actionable recommendations to improve campaign performance and conversion rates.workflows. Scope of Work and Timelines Phase 1: Strategy & Setup (Week 1 - 2) - Conduct an audit of existing website analytics and CRM data. - Develop a lead segmentation and scoring model. - Design a comprehensive lead nurturing workflow, including triggers, content themes for each stage, and channel selection. - Outline the telesales integration process. - Create email templates, SMS templates, and automation sequences. Phase 2: Launch & Optimisation (Week 3) - Launch the automated campaigns. - Set up dashboards and reporting in Zoho CRM to track lead progression, conversion rates, and channel performance. - Analyse initial campaign results and suggest optimisations to improve engagement and conversion. If you interested in this Job: - Submit your portfolio highlighting Zoho CRM lead nurturing campaigns. - Include 1-2 case studies showcasing successful automation projects you've implemented. - Briefly describe your approach to segmenting leads and designing a multi-channel campaign that converts.
featuredurgent
Technical Architecture Contributions
Damyant software looking to build a solution architecture documentation Project Description: Dive into a cutting-edge infrastructure project designed for businesses looking to optimize their API management and enhance system reliability. We specialize in configuring and managing complex network setups involving Azure Load Balancers and Windows Failover Clusters. Our project aims to streamline operations and boost performance by effectively segregating API traffic and enhancing client-server interactions. Key Services Offered: API Traffic Isolation: Implementing advanced load balancer configurations to ensure API traffic is efficiently managed, avoiding unnecessary routing through Reporting Services. Direct Connection Setup for Clients: Facilitating direct connections for Rapid OA and GUI clients to a single PASOE instance, bypassing the load balancer for optimized performance. Failover Cluster Management: Utilizing Windows failover cluster for a robust active/passive deployment of critical services, ensuring high availability and system resilience. Custom Configuration: Tailoring interface patterns and endpoint configurations to meet specific client needs, with detailed planning and iterative enhancements. Project Highlights: Aligning with the latest technological standards, including updates to OpenEdge v12.8.2. Collaborating closely with industry experts and integrating feedback to refine our solutions. Preparing detailed designs for Azure Load Balancer settings, including necessary protocols and port configurations. Ideal for: Businesses in need of high-level API management solutions and failover strategies that require minimal downtime and offer maximum efficiency. Outcome: By partnering with us, you gain access to specialized knowledge and a tailored approach to managing your IT infrastructure. Expect improved system reliability, streamlined API traffic, and enhanced overall performance, aligning with the latest industry standards. Next Steps: Ready to optimize your API management and ensure your systems are failproof? Contact us today on PeoplePerHour to discuss your project needs and how we can achieve outstanding results together.
Social Media Strategy and execution
I’m looking for help with social media for a new business venture. There are two parts to the business – a B2B offering of event photography and a B2C offering of portrait photography. They trade under different brands – Highwire Event Photography and Echoes Portraits Photography respectively. I have zero experience in social media and have never used it in my personal life. But I do want to start testing the different channels. The theory seems simple enough, but the detail and execution will be nigh on impossible for me without a) long and expensive training courses, or b) outsourcing. It’s essential to see a return on any channel, social media included. I don’t subscribe to the conventional wisdom that a business has to be on social media to succeed. So I’m not just interested in top line metrics such as followers and likes. I must see financial results. Thus far I’ve opened several accounts: For B2C - TokTik, Youtube, Facebook and Instagram. For B2B -TokTik, Youtube and Instagram. I also have a longstanding Linkedin account which may be useful in the B2B setting. Broadly speaking, I’m looking for someone to do two things: 1. A strategy to reach agreed targets. 2. Execution, including management of the accounts and posting content. At this stage I have no definite budget. I want to discuss possibilities before deciding on what to spend, and may decide on a trial phase first. Required Skills and Experience 1. B2B and B2C 2. Strategy 3. All the channels mentioned above. 4. Crucially, a track record of generating customers and revenue for clients.
10 days ago15 proposalsRemoteSocial Media Strategy and Management
I’m looking for help with social media for a new business venture. There are two parts to the business – a B2B offering of event photography and a B2C offering of portrait photography. They trade under different brands – Highwire Event Photography and Echoes Portraits Photography respectively. I have zero experience in social media and have never used it in my personal life. But I do want to start testing the different channels. The theory seems simple enough, but the detail and execution will be nigh on impossible for me without a) long and expensive training courses or b) outsourcing. It’s essential to see a return on any channel, social media included. I don’t subscribe to the conventional wisdom that a business has to be on social media to succeed. So I’m not just interested in top line metrics such as followers and likes. I must see financial results. Thus far I’ve opened several accounts: For B2C - TokTik, Youtube, Facebook and Instagram. For B2B -TokTik, Youtube and Instagram. I also have a longstanding Linkedin account which may be useful in the B2B setting. Broadly speaking, I’m looking for someone to do two things: 1. A strategy to reach agreed targets. 2. Execution, including management of the accounts and posting content. At this stage I have no definite budget. I want to discuss possibilities before deciding on what to spend, and may decide on a trial phase first. Required Skills and Experience 1. B2B and B2C 2. Strategy 3. All the channels mentioned above. 4. Crucially, a track record of generating customers and revenue for clients. If you’re interested, please do get in touch.
10 days ago20 proposalsRemoteopportunity
Newly Developed 365 Workforce Management SaaS Product
I need a marketing strategist to assist my business partner and I to create a robust market strategy for our new presence and absence management software. Ideally we would like someone who can take ownership of marketing the product in the UK market. The software is market ready.
2 days ago7 proposalsRemoteSeeking a Social Media Manager for Jewellery Brand
We are a jewellery brand aiming to expand our digital footprint. We are looking for a skilled Social Media Manager to take the helm of our Instagram, Facebook, and Pinterest accounts, and to launch our presence on TikTok. Responsibilities: - Develop, implement, and manage our social media strategy to align with business goals. - Manage and oversee social media content for Instagram, Facebook, Pinterest, and TikTok. - Measure the success of every social media campaign, and adjust strategies accordingly. - Use social media marketing tools to create visually appealing graphics and posts. - Monitor SEO and user engagement and suggest content optimisation. - Communicate with industry professionals via social media to create a strong network. - Onboard our brand on TikTok and develop strategies tailored to the platform's unique audience. - Support and help to drive our influencer marketing initiatives, from strategy to execution. Requirements: - A proven work experience as a Social Media Manager or similar role. - Excellent knowledge of Instagram, Facebook, Pinterest, and TikTok. - Experience with high-end brands in the fashion and jewellery industry is crucial. - Strong understanding of social media KPIs, Google Analytics, and SEO. - Excellent multitasking skills, able to manage multiple social media platforms simultaneously. - Outstanding copywriting skills. - Ability to deliver creative content (text, image, and video). - Familiarity with web design and publishing. - Strong analytical, organisational, and time-management skills. - Excellent communication skills and ability to interact with both consumers and influencers.
a day ago37 proposalsRemoteAutomating complex strangle stratergy With API INTERGRATION
We seek a skilled Python developer with expertise in algorithmic trading to automate a complex strangle strategy and integrate it with the Broker API and paper trade. The project entails developing an algo trading strategy tailored for the Indian market, focusing on options trading with a quick turnaround time. The strategy should seamlessly integrate with the API BRIDGE for broker-side execution. Additionally, a paper trading facility is required. Key requirements include: - Proven experience in algo trading, preferably in options, and familiarity with Broker API integration - Understanding of the unique characteristics of the Indian market - Ability to deliver promptly The successful candidate should possess the skills to develop a robust and reliable strategy and implement it efficiently. We will discuss and share the actual strategy in word documents once finalized.
15 days ago12 proposalsRemoteDEX Web 3.0 Financial Modelling Solution
am seeking an expert who can assist with financial modelling for an upcoming Web 3.0 project, a Decentralized Exchange (DEX). The focus will be on establishing a comprehensive economic framework, including but not limited to: - Detailed tokenomics: This will involve guidance on token distribution/allocation strategies, and defining clear token utility and use cases. The ideal freelancer should be experienced in developing robust token models for DEXs. - Revenue modelling: This would require identifying and structuring various potential revenue sources and strategies for the platform. Previous experience in revenue modelling for DEXs or similar platforms is highly desirable. No specific design preferences or visual concepts have been indicated for this project. Therefore, the ability to provide a clean, functional model that can effectively present complex financial data will be key. Knowledge and experience in DeFi, Liquidity Staking, Yield Farming, and Automated Market-Making will be a significant advantage.
2 days ago9 proposalsRemoteFreelance Marketing Specialist: Driving Engagement & Growth
Are you passionate about crafting impactful marketing strategies and driving business growth? We are in search of a talented freelance Marketing Specialist to join our team and play a crucial role in elevating our brand presence and engagement. Responsibilities: - Develop and execute innovative marketing campaigns across multiple platforms to attract and retain our target audience. - Analyze market trends and consumer behavior to identify opportunities for strategic marketing initiatives and product positioning. - Collaborate with internal teams to ensure consistent messaging and branding across all marketing channels. - Monitor and measure the performance of marketing campaigns, adjusting strategies as needed to optimize results and ROI. - Stay up-to-date with industry trends and best practices to continuously innovate and improve our marketing efforts. Payment: This is a freelance opportunity offering a competitive rate of €19 per hour. If you are a creative thinker with a passion for marketing, a drive for results, and a commitment to excellence, we want to hear from you! Join us in shaping the future of our brand and driving business success through effective marketing strategies.
9 days ago22 proposalsRemoteOn Page SEO
"I seek an expert SEO consultant to conduct an thorough audit of my website www.london-printer-repairs.co.uk and recommend optimized strategies. The primary objectives are to enhance my site's organic search visibility and natural user experience. The specialist should start with a comprehensive analysis of my website's on-page SEO factors, such as title tags, meta descriptions, header tags, internal linking structure, keyword targeting and content quality. Special attention should be made to technical SEO considerations including page speed, redirects and crawlability. Based on the findings, the SEO consultant is tasked with crafting a comprehensive optimization plan. The plan should outline specific recommendations for improving my site's on-page technical configuration, information architecture and content marketing approach. Suggested changes may include rewriting or adding relevant pages and blog posts, structured data markup, XML sitemaps and ensure compliance with Google's webmaster guidelines. The end goal is to achieve superior rankings for targeted local and commercial keywords without link building or unnatural linking tactics. Progress will be measured by ongoing tracking of SEO metrics including keyword positions, backlink profile and user behavior data. Periodic reporting on achievements and adjustments to the strategy will also be required to ensure ongoing SEO success. Experience with optimizing websites for the printer repair or related industries is preferred. The ability to clearly communicate strategies and
2 days ago64 proposalsRemoteopportunity
JavaScript Dev for Baccarat Betting Software Enhancements
We are seeking a skilled JavaScript developer to implement upgrades and bug fixes in our existing Baccarat game software. The ideal candidate will have experience in game development and be proficient in JavaScript. Video overview of Software: https://youtu.be/qLcSvwz3tY4 Tasks to be Completed by Friday, May 4 1. **Bug Fixes:** - Adjust the progression behavior in the Tie Explorer: after a tie bet win, reset to the start of the progression instead of continuing. - Resolve the non-functional Hold button and Simulator issues in the "Dominant" strategy. - Correct logic errors affecting several gaming features to ensure functionality and game flow integrity. 2. **Feature Upgrades for Tie Explorer:** - Add a Unit Size Field to allow players to specify their bet sizes specifically for the Tie Explorer. - Implement a feature to track and explore the maximum balance and return to track the Tie Explorer Bankroll effectively. - Create buttons for manual and automatic reset of the bet progression based on game outcomes, exclusively for the Tie Explorer. 3. **Strategy Logic Implementation:** (Bet Selection) - Develop the initial decision-making strategy based on the first two decisions of each shoe. - Integrate the "Terrible Twos" strategy to follow sequences of decisions. - Enable dynamic switching between "Same" and "Opposite" betting strategies based on game outcomes. - Implement a win percentage feature to halt and reactivate bet selections based on performance thresholds. **Additional Information:** To ensure a comprehensive understanding and accurate implementation of the required changes, it is mandatory to conduct a screen share session during the project. Applicants should be comfortable with this as a critical part of our collaboration process.
12 days ago18 proposalsRemoteGerman SEO pro needed for ongoing B2B website optimisation
Hi Freelancers! I'm working with an English company who have just acquired a group of German companies in the security space (b2b). I've been commissioned to work on the international SEO strategy for all of the website and need some ongoing assistance with SEO for the new German website. 1. Do you offer ongoing SEO retainers? If so what do you usually charge? 2. Do you offer one-off Keyword research project I'm looking for a partner for at least 1 year. Thank you. Mike
5 days ago36 proposalsRemoteLooking for a French SEO experts (B2B preferred)
Hi Freelancers! I'm working with an English company who have just acquired a group of French companies in the security space (b2b). I've been commissioned to work on the international SEO strategy for all of the website and need some ongoing assistance with SEO for the new French website. 1. Do you offer ongoing SEO retainers? If so what do you usually charge? 2. Do you offer one-off Keyword research project I'm looking for a partner for at least 1 year. Thank you. Mike
5 days ago24 proposalsRemoteopportunity
Fantasy Football Statistician - Draft 2024
I'm seeking a statistician for an upcoming fantasy football draft. Your role will be to provide insights into player performance and the best draft strategy tailored to our league settings. Key Responsibilities: - Analyzing and presenting player performance statistics: passing yards, rushing yards, receiving yards, and tackle rates for linebackers. - Crafting a draft strategy based on the stats and league settings. Ideal Candidate: - Prior experience in fantasy football analytics is crucial. - Proficiency in interpreting various player performance statistics. - Strong analytical skills to recommend a winning draft strategy. - Excellent communication skills to present complex data in a clear and actionable way.
20 days ago17 proposalsRemoteopportunity
Company profile for a barbershop in a 5 star hotel
Dear, I want to have a company profile consisting of the following: Prepare a Cover Page: Ensure it includes the company logo, company name, contact information, and the date of submission. Write an Executive Summary: Provide a succinct overview highlighting the business concept, core services, and unique selling points. Detail the Company Overview: Describe the business structure, history, and mission. List Services Offered: Clearly itemize the services to be offered at the barbershop, emphasizing premium and exclusive offerings suited for a luxury clientele. Profile the Management Team: Include short information of the recruitment profiles of team members, focusing on their industry experience, expertise, and qualifications. Conduct and Present Market Analysis: Analyze the hotel's clientele and detail how the offered services meet their preferences and needs. Outline the Operational Strategy: Describe client experience plans (booking platform), customer service policies, and proposed hours of operation. Develop a Marketing and Sales Strategy: Explain strategies for customer attraction and retention, particularly leveraging the hotel’s existing client base. Include price list Please include references of previous work, expected timeline to submit
13 days ago17 proposalsRemoteopportunity
Instagram Content Strategist (Women's Foot Health & Wellness)
We are seeking a highly creative and strategic content strategist to develop and execute an engaging Instagram content plan for a new brand focused on women's foot health and wellness. The goal is to build a massive audience of women aged 30+ and drive traffic to a landing page for a free lead magnet ebook. Target Audience: - Women aged 30+ - Interested in foot health, wellness, and preventative care - Active on Instagram and engage with informative and entertaining content Project Objectives: - Develop a comprehensive Instagram content strategy that aligns with brand goals and target audience. - Create captivating Instagram Reels and static posts (photos/graphics) that educate, entertain, and inspire the target audience. - Research and utilize relevant hashtags to increase discoverability. - Craft compelling captions that drive engagement and conversions. - Develop a call-to-action (CTA) strategy to encourage viewers to visit the landing page for the free lead magnet. - Track and analyze key performance indicators (KPIs) to measure success and optimize content strategy. Deliverables: - Content calendar with theme breakdowns, post ideas, and posting schedule. - Sample captions and hashtags for various post types (Reels, static posts). - Ongoing creation of high-quality Instagram Reels and static posts. - Monthly reports with KPI analysis and recommendations for improvement. Skills & Experience: - Proven experience developing and executing social media content strategies, specifically for Instagram. - In-depth knowledge of current Instagram trends and best practices (Reels, Stories, etc.). - Strong understanding of content marketing principles and the ability to create audience-centric content. - Excellent copywriting and storytelling skills to craft engaging captions. - Experience with social media analytics tools and data analysis. - Familiarity with women's health and wellness topics, particularly foot health, is a plus. Project Timeline & Rates: - This is an ongoing project with a flexible schedule. We are open to discussing hourly rates or project-based pricing.
2 days ago21 proposalsRemoteopportunity
Support new business to reach students and graduates in the UK
I have recently launched a small UK-based business providing CV, cover letter, and interview preparation services to students and graduates (higher education). I am hoping to work with a freelancer who has marketing experience with this specific audience, a well established network in this field, or both! My primary objectives are to explore strategies for making my company website and Instagram page more visible to this specific audience, and to secure more customers. If you are familiar with this type of customer and have ideas, please get in touch and we will agree a proposal accordingly.
7 days ago17 proposalsRemoteopportunity
Meta Ad Acc Management (Lead Gen & Ecom) 2000 p/m
We are a PPC social media agency looking to add another team member to our paid ads team. Main Priorities: Daily Ads Management Client Communication (Slack) Creative Strategy/Recommendations Bi Weekly Reports/Client Calls Ancillary awareness required: (you need to understand how our customers acquisition relates to others in the team who take care of) Tracking Funnels Email & SMS Marketing We are growing - main priorities perfect English - Solid experience - Excited to be a part of a team. Looking forward to working with you.
8 days ago33 proposalsRemoteLinkedin B2B Social Media Marketing Specialist - German C1
We are a European B2B Performance Marketing Agency primarily running Paid Media Campaigns and need a freelancer to help with strategy and implementation of LinkedIn campaigns for our clients, managing around 3-4 clients. Experience with Linkedin and B2B market
19 days ago21 proposalsRemoteopportunity
I need data driven insights for competitor marketing analysis
I need help with a competitor analysis project. Data on the competitors go-to-market strategy, including use of SEM spend, social channels data, share of voice, engagement and as much marketing data as possible. There will be 5 competitors in total. In your bid please let me have samples of previous work and details on which tools and data you have access to. Budget is a placeholder - I am looking for quality, data driven outputs. PLEASE DO NOT APPLY IF YOU DO NOT HAVE ACCESS TO PLATFORMS/TOOLS TO GIVE ME ACCURATE AND INSIGHTFUL DATA ON THE ABOVE.
9 days ago12 proposalsRemoteSEO for Gaming Blog
Hello, I'm looking for an SEO expert who can develop a tailored SEO strategy for a gaming blog. I need someone who is experienced in developing and executing strategies. The goal is to increase web traffic, boost affiliate pages on the website, and fix current gaps in SEO (on-page and off-page). Preferably someone who can start ASAP. Cheers
19 days ago37 proposalsRemoteDocument Preparation and Fundraising Support
We are seeking a skilled professional to assist us with document preparation and fundraising support for our development project. The ideal candidate will have experience in the following areas: - Document preparation for funds - Fundraising strategies and techniques - Financial analysis and modeling - Grant writing and proposal development - Investment pitch deck creation Responsibilities: - Collaborate with our team to gather necessary information and data - Create and edit documents such as business plans, investor presentations, and grant proposals - Conduct research to support fundraising efforts - Assist in developing fundraising strategies and identifying potential investors This is a medium-sized project with an estimated duration of 3 to 6 months. We are looking for an intermediate-level professional with a proven track record in document preparation and fundraising support.
17 days ago16 proposalsRemote