Write a wit-fuelled About Section for your site flaunting your brand's personality

Delivery in
5 days
Response time

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What you get with this Hourlie

It all starts with you...
Your idea. Your product. Your website. Your brand. Your personality. This all comes together in one very crucial, very creative space - the About section.

I can help you to successfully convey your individual or brand personality to your online audience through an essential About page on your website.

The importance of this section is so often overlooked, but it’s one of the first pages a new visitor will click when landing on your website. So – you want it to be succinct, smart and engaging. You want it to give the best impression possible.

Writing an About section is tricky stuff when it’s yourself, or your company, that you’re describing – this means you’re looking at things internally, and subjectively. You need distance and objectivity to get the message spot on, as it’s the outsiders looking in that you want to appeal to!

With this Hourlie, I will put my degree-level creative writing skills and professional experience in digital marketing at your disposal - I will write an About section that you are proud of; one that reflects your core brand message and personality.

What the Seller needs to start the work

This Hourlie covers the copywriting and editing of an About Section of 100 – 500 words. The first draft will be delivered within 5 days, with an opportunity for amendments throughout the following week.

To get started, I will simply need any draft 'About' section that you have previously produced, or a brief description of who you are and what you do. Alternatively, a bullet point list of the key elements you want covered on your About page.

You must also have a concept of your brand with examples for me to get an idea of how you look/sound/feel – this helps to get the tone of voice spot on. This could range from sending me your brand guidelines, directing me to your social media accounts, or simply describing in a few sentences who you are, what you do, and why you do it.

If you don’t have a website up and running yet?
No worries! Creating the About Section first is an excellent starting point to guide the creation of your future site and the personality of your brand. I can help you get this part right first, and the rest should follow naturally.