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What you get with this Offer
I'm Kunaal, a UK based graphic designer, both academically and freelance experience, I have been able to implement design solution for business consultants’ medical firms and as clean energy firms.
What is the function of brand identity design?
In a nutshell.
Is a specific segment to your overall brand, identity design controls the look and feel, in what way a potential customer resonates when experiencing your businesses.
What structure will your project take?
We firstly undergo a brand diagnoses, either through a call or chat.
This will help me understand your company on a deeper level and ensure that our visions are
some questions can include :
- What the core values of your brand?
- Your target audience that you would like to attract?
- The look and feel that you’re really going for?
- Wether your brand has more digital or print emphasis?
- A branding project executed for another company that you particularly like?
With your diagnoses covered and clarified
I shall start with researching and developing a series of prototypes and styles for your consideration.
Your branding identity pack will include:
• Timeless logo, (included icon version for social media version)
Print ready assets : 1 revision round for entire print ready pack.
Single / Double sided business cards.
• A4, A5 Letter heads, print ready.
• Letter Envelopes.
• Rollup poster design.
Digital publish ready :
1 revision round for entire digital ready pack
• Social media branding.
• Branding aligned responsive website design (Webflow built, file shared and ready for development).
Brand guideline PDF :
Brand story, vision and mission.
- Sizes and proportions.
Brand colour palette:
- PANTONE number / name
- CMYK values.
- RGB and HEX codes
- Introducing typeface.
- Alignment guideline
- Tracking and kerning ratios
- Mood board.
- Best practises.
Defined brand voice:
- 3 -5 adjectives that best describe your brand.
With that, I look forward to exploring your brand, understanding your vision and needs.
Bringing that into visual reality, a brand identity with a robust tone of voice that attracts the business you desire.
What the Freelancer needs to start the work
What I need to start the work.
- Abit of time to undergo a diagnoses session?
- Target audience clarification?
- Elaboration on print / digital assets that need to be created?
- Website URL, if one already exists?