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Build SEO Landing Page for Accountancy Website (WordPress)

PROJECT DESCRIPTION We are an established UK accountancy practice expanding our brand My Office Accountant (myofficeaccountant.co.uk) into a national online service. We need an experienced WordPress developer/implementer to build out a structured library of SEO landing pages in three tiers: Tier 1 — Industry pages (25 pages). e.g. /accountants-for/contractors, /accountants-for/landlords, /accountants-for/ecommerce Tier 2 — Location pages (25 pages). e.g. /locations/manchester, /locations/birmingham, /locations/enfield Tier 3 — Intersection pages (approx. 15-25 pages). e.g. /accountants-for/contractors/manchester Important: we supply the content. Every page's copy, title tag, meta description, H1 and FAQ text will be provided by us in a structured content document, built from master templates we already have. Your job is implementation, not copywriting. Do not generate, spin or AI-write page content — any submission containing content we did not supply will be rejected at milestone review. Scope of work Reusable page template(s). Build one flexible landing-page template (or one per tier if cleaner) in the site's existing theme/page builder, matching our current branding — hero with dual CTA buttons, tick-list strip, content sections, FAQ accordion, CTA block, internal-links footer. Mobile-responsive, fast-loading (target 90+ mobile PageSpeed on template pages). Page build. Populate all ~30–33 pages from our content document into the templates, with correct URL slugs exactly as specified. Technical SEO per page: title tags, meta descriptions, single H1, correct heading hierarchy, FAQPage schema on FAQ blocks, breadcrumb schema on intersection pages, Service/Organization schema sitewide, canonical tags, all pages added to the XML sitemap. Internal linking exactly as mapped in our content document (industry ↔ location ↔ intersection three-way pattern), plus navigation/footer entries where specified. Site plumbing: ensure clean URL structure (no pattern mixing), 301 redirects if any existing pages are superseded, no orphan pages, submit updated sitemap in Google Search Console. Handover: a short screen-recorded walkthrough (10–15 min) showing how we add the next wave of pages ourselves using the template, plus documentation of any plugins/settings added. Milestones & payment M1 (25%): Template(s) approved on staging — one fully built sample page per tier, matching brand and passing mobile PageSpeed check. M2 (35%): All Tier 1 + Tier 2 pages built, schema validating (Google Rich Results Test), internal links in place. M3 (30%): Tier 3 pages built; full crawl check (Screaming Frog or similar) showing no broken links, duplicate titles or missing meta; sitemap submitted. M4 (10%): Handover video + documentation delivered. Requirements — please confirm each in your proposal Proven WordPress experience (or confirm ability on our platform after viewing the site) with landing-page/programmatic-SEO builds — include 2–3 live examples of multi-page SEO builds you've implemented Comfortable with schema markup and validating it Experience with Elementor / WPBakery / Gutenberg (state which — we'll confirm what the site uses) Basic Search Console familiarity (sitemap submission) UK English; UK working-hours overlap preferred but not essential You will be given limited-role site access (Editor/custom role) — not full admin — and staging access where available To apply, please answer these three questions (proposals that don't will be skipped) Link to one multi-page SEO/landing-page system you built: what was your role, and how many pages? How would you implement FAQPage schema on a repeatable template so non-developers can add pages later? What's your realistic timeline for M1 and M2, and your total fixed price? What we provide Full content document (all copy, metadata, slugs, FAQ text, link map) Brand assets (logo, colours, fonts) and access to the existing site One point of contact with fast turnaround on approvals (24–48h) What this is NOT Not a redesign of the whole site (template must fit existing branding) Not a copywriting job Not ongoing SEO/link-building (may be discussed separately after delivery)