Phoenix - Your AI AssistantManage, Optimise & Scale LinkedIn Ads Monthly for Max ROI
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What you get with this Offer
We are a performance marketing team with 12+ years experience running ROI-driven paid campaigns. This service is a monthly LinkedIn Ads management plan designed to continuously optimise, reduce wasted spend, and scale what’s working—based on LinkedIn’s key performance metrics.
What we can offer:
✅ LinkedIn Ads management, optimisation and scaling for 2 campaigns for a month (refer to offer add-ons for additional campaigns and tracking setups) & account health checks
✅ Goal-based campaign strategy (Awareness / Consideration / Conversions + Lead Gen Forms where suitable)
✅ Advanced B2B targeting refinement (job titles, seniority, industries, company size, skills) + exclusions to cut waste
✅ Matched Audiences setup for retargeting (website visitors, ad engagement, Lead Gen Form opens / submits)
✅ Lead Gen performance improvement (lead quality focus + Work Email reporting where used)
✅ Budget + bid optimisation focused on CTR, CPC, CPM, Leads, CPL, Conversions, Cost / Conversion
✅ Creative & copy testing plan (new angles, hooks, and variations to protect CTR and reduce CPL over time)
✅ Weekly optimisation cycle + scaling rules (cut losers, scale winners, maintain delivery stability)
✅ Clear performance reporting with next steps (what changed, what improved, what to test next)
Why choose us:
✅ Optimise for ROI outcomes (CPL / cost per conversion), not vanity metrics
✅ Deep LinkedIn-native expertise: Lead Gen Forms, Insight Tag, Matched Audiences
✅ Transparent reporting + fast communication + clear action plan each week
FAQs:
Q: Is ad spend included?
A: No—LinkedIn charges you directly. Our fee is for monthly management and optimisation.
Q: Do you need my password?
A: No. You add us to LinkedIn Campaign Manager with the right permissions.
Q: How do you measure performance?
A: We track and optimise using LinkedIn metrics like CTR, CPC, CPM, Leads, CPL, Conversions, Cost per Conversion, and for Lead Gen Forms: Form Completion Rate.
Q: Can you track website conversions?
A: Yes—LinkedIn uses the Insight Tag for conversion tracking and retargeting. Conversions must be verified for reporting.
Let’s get started!
Message us before ordering if you want us to recommend the best campaign goal and structure for your niche.
Manage! Optimise! Scale!
What the Freelancer needs to start the work
Hey there!
Thanks for being interested in our Monthly LinkedIn Ads Management service. Please share the following with your order:
1️⃣ Business + Offer: Industry, what you sell, pricing, and your ideal customer (ICP).
2️⃣ Goal + KPI: Awareness / Website Visits / Conversions / Lead Gen. Share targets like CPL or Cost per Conversion (if you have them).
3️⃣ Budget + Timeline: Monthly LinkedIn ad budget range, preferred start date, and target locations.
4️⃣ Access: Add us to LinkedIn Campaign Manager (and Company Page access if Sponsored Content is used).
5️⃣ Tracking: Do you have the Insight Tag installed? What conversions matter (demo request, signup, purchase, booked call)?
6️⃣ Targeting Inputs: Job titles / seniority / industries / company size + any exclusions. If ABM, share your company / contact lists (CSV).
7️⃣ Creative Assets: Logo, brand guidelines, images / videos / docs, offers, proof (testimonials / case studies). If you need creatives, choose the add-on.
8️⃣ Landing Page / Lead Flow: Landing page URL, form fields, thank-you page, and how you follow up leads (email / CRM / sales team).
9️⃣ Past Performance + Constraints: If you ran LinkedIn ads before, share last 30–90 days results + any compliance rules / restrictions.
Regards,
Neumal Fernando
