Logo Design: Combination Mark for online fitness community
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Post a project like this1435
£250(approx. $314)
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- Proposals: 51
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- #2799725
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Graphic Designer |Experienced Web Designer | Video/Audio Editor | PowerPoint/Keynote | Content Writer |
San Jose
PPH TOP (79 Experts)Logo Designer|Graphic designer| Architect| Explainer Video Creator| Animator |Proofread|3D design | |Photoshop |
Rupnagar
Brand Identity & Strategy, Branding Guidelines & Presentations, Packaging & Mockups, 3D Rendering
London
Experienced Web & Mobile App UX/UI Designer and Developer | Website Development Expert
Palanpur
47884222943423431416301554929700562780631260941918481361529166169617017601143455474
Description
Experience Level: Expert
I hope you’re well and staying safe in these unprecedented times!
We're mostly interested in a combination mark but I’m open to all ideas. We are an online fitness community that help to fix our customer's bodies. Using a cutting edge training technique that uses strong large rubber bands that stabilises, strengthens, mobilises and makes you flexible without having to stretch all the time. So we would like a memorable icon that is somehow incorporated into the text in a smart way that relates to more stretching than strength as we want to appeal to females and worried that strength will turn females off. Although you can’t have great flexibility without strength, you can but it's not a good thing as you're more susceptible to injury. But the icon can’t be mistaken for yoga, that’s the difficult part. We want to use the icon as a favicon and in places on our website etc and avatars.
So we are a company that fixes your body by strengthening it but makes you flexible too. Our demographic is male and female, 18 - 55+, coach potatoes to professional athletes. Anyone with injuries and who has had surgeries.
Our Brand values are: unite, encouraging, approachable, strong, positive, reassuring, trusted
We would like to put the logo on clothing so it has to be simple, clean, modern and cool.
I've attached a moodboard of sorts that have clean, clever combination marks.
What we aren’t looking for are stock icons downloaded from the internet and placed alongside text. I can do that. I’m looking for someone with a real creative eye who can come up with a clever combination mark that is integrated in a smart way
We are in the health and fitness industry, we are a slightly playful brand that doesn’t take ourselves too seriously and is not too high end. It must be accessible to everyone. Our price point is going to be between £25-35 per month. We are youthful, have to be for male and females, I don’t mind geometric shapes but nothing too far as I still like organic shapes. With 50% between abstract and the literal.
Colour wise, I want you to experiment, my business partner likes red and white, I like blues, aquas and greens. But I’m thinking maybe using some pale pastel colours to get the females attention.
To clarify I prefer the logo (icon) being incorporated in the logo text (Please get in touch for our strapline and business name) which is our company name but if this is proving difficult then I don’t mind if this will be separate to an icon near the logo. I would like to have a symbol/icon or something that can scale small enough for a favicon/avatar that is memorable and is synonymous to our company. For example something like what Apple.com has, with the apple symbol. Does that make sense?
Functional Requirements for Mobility Lab Logo Design
We want to emulate steely.co (Similar platform offering but in another sector)
Unlimited iterations
Delivered source file .ai
Can be scaled down and up
Combination mark - consists of a word mark and symbol
Memorable
Aesthetically pleasing
Timeless
Breakthrough quality
Reinforces the brand name or tagline or both
Evokes positive emotions
Has positive brand associations
Fits in the spaces in which it will most likely appear (Social, website, Clothing: t-shirt, hat)
Appeals to Male/female
Brand values
Trusted - bring confidence and certainty that information is vetted and is coming from a respected source.
Modern
Professional
Informative
Empowerment - Be clear and permit confidence to making the right choice
Engaging
Useful
Strong
Positive outcomes
Approachable - Be friendly, accessible and easy to interact with
Well designed
Encouraging - Assist and inspire with positive reinforcement
Useful
Reassuring
Engaging
Simplified - Delivering complex information, simplicity is key. Be intuitive, concise, clear and easy to understand.
Fun
Intuitive
Looks good
Clean
We're mostly interested in a combination mark but I’m open to all ideas. We are an online fitness community that help to fix our customer's bodies. Using a cutting edge training technique that uses strong large rubber bands that stabilises, strengthens, mobilises and makes you flexible without having to stretch all the time. So we would like a memorable icon that is somehow incorporated into the text in a smart way that relates to more stretching than strength as we want to appeal to females and worried that strength will turn females off. Although you can’t have great flexibility without strength, you can but it's not a good thing as you're more susceptible to injury. But the icon can’t be mistaken for yoga, that’s the difficult part. We want to use the icon as a favicon and in places on our website etc and avatars.
So we are a company that fixes your body by strengthening it but makes you flexible too. Our demographic is male and female, 18 - 55+, coach potatoes to professional athletes. Anyone with injuries and who has had surgeries.
Our Brand values are: unite, encouraging, approachable, strong, positive, reassuring, trusted
We would like to put the logo on clothing so it has to be simple, clean, modern and cool.
I've attached a moodboard of sorts that have clean, clever combination marks.
What we aren’t looking for are stock icons downloaded from the internet and placed alongside text. I can do that. I’m looking for someone with a real creative eye who can come up with a clever combination mark that is integrated in a smart way
We are in the health and fitness industry, we are a slightly playful brand that doesn’t take ourselves too seriously and is not too high end. It must be accessible to everyone. Our price point is going to be between £25-35 per month. We are youthful, have to be for male and females, I don’t mind geometric shapes but nothing too far as I still like organic shapes. With 50% between abstract and the literal.
Colour wise, I want you to experiment, my business partner likes red and white, I like blues, aquas and greens. But I’m thinking maybe using some pale pastel colours to get the females attention.
To clarify I prefer the logo (icon) being incorporated in the logo text (Please get in touch for our strapline and business name) which is our company name but if this is proving difficult then I don’t mind if this will be separate to an icon near the logo. I would like to have a symbol/icon or something that can scale small enough for a favicon/avatar that is memorable and is synonymous to our company. For example something like what Apple.com has, with the apple symbol. Does that make sense?
Functional Requirements for Mobility Lab Logo Design
We want to emulate steely.co (Similar platform offering but in another sector)
Unlimited iterations
Delivered source file .ai
Can be scaled down and up
Combination mark - consists of a word mark and symbol
Memorable
Aesthetically pleasing
Timeless
Breakthrough quality
Reinforces the brand name or tagline or both
Evokes positive emotions
Has positive brand associations
Fits in the spaces in which it will most likely appear (Social, website, Clothing: t-shirt, hat)
Appeals to Male/female
Brand values
Trusted - bring confidence and certainty that information is vetted and is coming from a respected source.
Modern
Professional
Informative
Empowerment - Be clear and permit confidence to making the right choice
Engaging
Useful
Strong
Positive outcomes
Approachable - Be friendly, accessible and easy to interact with
Well designed
Encouraging - Assist and inspire with positive reinforcement
Useful
Reassuring
Engaging
Simplified - Delivering complex information, simplicity is key. Be intuitive, concise, clear and easy to understand.
Fun
Intuitive
Looks good
Clean
James R.
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Freelancers worked with
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Projects awarded
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Last project
31 Aug 2020
United Kingdom
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Log inClarification Board Ask a Question
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Hi James, when you need the combination mark done? Thanks!
-
Hi James, is this job still available please?
James R.01 May 2020Hi Yes it is still available.
-
hi James,
as you have mentioned in the project description, would you please tell the strapline and your business name?
thank you
James R.01 May 2020If you PM the project I can email you that.
915608912754912078
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