Seeking experienced sales copy writer/marketer to write the heading and content
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- Proposals: 8
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- #151362
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Description
Experience Level: Intermediate
I'm looking for an experienced sales copy writer/marketer to write the heading and content for
1. squeeze page: email capture for permission marketing (+ some freebie promoting the magazine)
2. magazine purchase page: the actual sales page for the magazine
3. coming soon squeeze page: email capture in exchange for early access to website when launched
This work relates to a new venture involving the publication of a (paid for) subscription e-magazine alongside a (free) membership website - that is due to be launched soon. The industry concerned is: trading and investment.
I intend to differentiate myself from other competitors in this market by providing quality information and actionable market insight. I need to separate myself from the 'testosterone filled' 'get rich quick' sales copy and websites that is rife within the trading/investment industry; by providing a calm, reassuring, experienced and trust worthy alternative. Consequently, the wording used in the title and content of the sales copy should reflect this ethos.
The target audience demographic (i.e. persona) would be middle class (and above) professionals, private investors and high net worth individuals. This work calls for someone with (at least some) experience in the trading and investment industry (or one who is willing to learn - I can help with this). The magazine for example, is very specialized and a large portion of it is devoted to derivatives trading (which could involve mathematical formulae and scientific graphs).
The title and content both need to be S.E. optimized, and this is where industry knowlege becomes useful (although I can help with this if required). Ideally the
keywords used would be very relevant: with a high number of monthly searchs, but a low number of competing websites (and preferably no high PR ranked competitors).
I have used MarketSamurai in the past for this sort of research - however, you may have your own preffered tools. I leave the choice of research tools up to you, however - I would like to see verifiable results of any results that you would have carried out.
To bid, you must have a portfolio of similar work, which would ameliorate the risk of either of us wasting each others time. For "star" copyrighters, my
maximum budget may ruffle some feathers. However, I would implore you to look beyond this first payment amount. This is in effect part of my "due dilligence" process in terms of finding an individual (or individuals) with whom to work exclusively going forward. Once we have established a working relationship, it will be no exageration to say that you will be able to 'name your price'. I have several many, many more projects of this kind in different industries (I am a fledgling internet entrepreneur).
Last but not the least, all bidders should be native English speakers (i.e. have English as their 'mother tongue'). This is not meant to be prejudicial, and hopefully, will not offend anyone; however past experience informs me that there are far too many nuances in the English language - consequently, rendering an undertaking such as this, an 'absolute minefield' for someone who speaks English as a foreign language.
1. squeeze page: email capture for permission marketing (+ some freebie promoting the magazine)
2. magazine purchase page: the actual sales page for the magazine
3. coming soon squeeze page: email capture in exchange for early access to website when launched
This work relates to a new venture involving the publication of a (paid for) subscription e-magazine alongside a (free) membership website - that is due to be launched soon. The industry concerned is: trading and investment.
I intend to differentiate myself from other competitors in this market by providing quality information and actionable market insight. I need to separate myself from the 'testosterone filled' 'get rich quick' sales copy and websites that is rife within the trading/investment industry; by providing a calm, reassuring, experienced and trust worthy alternative. Consequently, the wording used in the title and content of the sales copy should reflect this ethos.
The target audience demographic (i.e. persona) would be middle class (and above) professionals, private investors and high net worth individuals. This work calls for someone with (at least some) experience in the trading and investment industry (or one who is willing to learn - I can help with this). The magazine for example, is very specialized and a large portion of it is devoted to derivatives trading (which could involve mathematical formulae and scientific graphs).
The title and content both need to be S.E. optimized, and this is where industry knowlege becomes useful (although I can help with this if required). Ideally the
keywords used would be very relevant: with a high number of monthly searchs, but a low number of competing websites (and preferably no high PR ranked competitors).
I have used MarketSamurai in the past for this sort of research - however, you may have your own preffered tools. I leave the choice of research tools up to you, however - I would like to see verifiable results of any results that you would have carried out.
To bid, you must have a portfolio of similar work, which would ameliorate the risk of either of us wasting each others time. For "star" copyrighters, my
maximum budget may ruffle some feathers. However, I would implore you to look beyond this first payment amount. This is in effect part of my "due dilligence" process in terms of finding an individual (or individuals) with whom to work exclusively going forward. Once we have established a working relationship, it will be no exageration to say that you will be able to 'name your price'. I have several many, many more projects of this kind in different industries (I am a fledgling internet entrepreneur).
Last but not the least, all bidders should be native English speakers (i.e. have English as their 'mother tongue'). This is not meant to be prejudicial, and hopefully, will not offend anyone; however past experience informs me that there are far too many nuances in the English language - consequently, rendering an undertaking such as this, an 'absolute minefield' for someone who speaks English as a foreign language.
Neil O.
100% (2)Projects Completed
2
Freelancers worked with
2
Projects awarded
100%
Last project
15 Nov 2012
United Kingdom
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