BRAND VISUAL IDENTITY REDESIGN (NOT LOGO)
- or -
Post a project like this£4.0k(approx. $5.0k)
- Posted:
- Proposals: 29
- Remote
- #1651706
- Expired
Creative Director Viral Advertising Specialist - '"3X More Leads - Half The Ad Spend. Results Guaranteed!"
London
Lead Generation Marketing | Social Media Marketing | Google Adwords | Email Marketing | SEO | Marketing Funnels
Las Vegas
After effects |vfx | 2d/ 3d animation|Adobe illustrator|motion graphics| video editing| whiteboard animation|Logo design|wordpress| promo video
Islamabad
145048412624621317172132077413821561387423142610514312701619637161217015260261750216
Description
Experience Level: Intermediate
Estimated project duration: 3 - 4 weeks
Information for the business: We are Customer Experience/Brand Experience specialists
Industry: Technology
Design details: We have just undergone a repositioning of the business and set a new vision. The brand visual and verbal identity that existed before is cold, and undistinguishable from the competition, all who have larger marketing budgets and reach. We are pivoting the brand towards a more challenging/provocative personality - the 'Scrappy Doo' approach and focusing on having humour and intelligence playing through the visual style. Bold images with personality, not abstract or illustration (like so many other software companies). The style the CEO has warmed towards is sort of a playful luxury brand style (I can provide some examples of imagery/style) but we now need a creative genius to take it and turn it into their vision of what the visual brand identity and style can be, translated into templates for the business (powerpoint / word etc.) the primary deliverables will be a brand style guide, templates for presentation and sales decks, templates for corporate communications. It's going to be done at speed - max 4 weeks (deadline is 18 August) but the good news is that only two people sign it off so no mammoth wait on feedback and iterations!
Target audience: graphic designers
Messages to communicate through the design: Human, Playful, Intelligent, Responsive, Reliable, Luxury, Personal
Ideas for the visual style: Luxury brand, Playful, Engaging and Relevant
Where the design will be used: Print, Signage, Website, Advertising
Extra notes: I can give you access to some WIP holding visuals for decks etc that have been used in the interim but cannot be publicly facing right now - most important for me is seeing your portfolio. Also this could turn into a much longer term engagement as I am also building a remote freelance team for the next 12 months.
Industry: Technology
Design details: We have just undergone a repositioning of the business and set a new vision. The brand visual and verbal identity that existed before is cold, and undistinguishable from the competition, all who have larger marketing budgets and reach. We are pivoting the brand towards a more challenging/provocative personality - the 'Scrappy Doo' approach and focusing on having humour and intelligence playing through the visual style. Bold images with personality, not abstract or illustration (like so many other software companies). The style the CEO has warmed towards is sort of a playful luxury brand style (I can provide some examples of imagery/style) but we now need a creative genius to take it and turn it into their vision of what the visual brand identity and style can be, translated into templates for the business (powerpoint / word etc.) the primary deliverables will be a brand style guide, templates for presentation and sales decks, templates for corporate communications. It's going to be done at speed - max 4 weeks (deadline is 18 August) but the good news is that only two people sign it off so no mammoth wait on feedback and iterations!
Target audience: graphic designers
Messages to communicate through the design: Human, Playful, Intelligent, Responsive, Reliable, Luxury, Personal
Ideas for the visual style: Luxury brand, Playful, Engaging and Relevant
Where the design will be used: Print, Signage, Website, Advertising
Extra notes: I can give you access to some WIP holding visuals for decks etc that have been used in the interim but cannot be publicly facing right now - most important for me is seeing your portfolio. Also this could turn into a much longer term engagement as I am also building a remote freelance team for the next 12 months.
Elizabeth L.
0% (0)Projects Completed
-
Freelancers worked with
-
Projects awarded
0%
Last project
10 May 2024
United Kingdom
New Proposal
Login to your account and send a proposal now to get this project.
Log inClarification Board Ask a Question
-
Hi Elizabeth,
Is it possible to discuss the requirements further?
Many thanks,
Meyrick John Lovell -
Is this something you still need?
-
Are you flexible to work on remote basis with freelancers outside UK?
466924466922466734
We collect cookies to enable the proper functioning and security of our website, and to enhance your experience. By clicking on 'Accept All Cookies', you consent to the use of these cookies. You can change your 'Cookies Settings' at any time. For more information, please read ourCookie Policy
Cookie Settings
Accept All Cookies