Words per article: 2000-2500
Information for the blog/website: We are a UK based online job board
Topic: Guide to good website user experience for job applicants
Outline & Structure: We are a job board in the UK not for profit / charity space. We are looking for someone to write a detailed piece aimed at senior human resources professionals about good website user experience for candidates applying for jobs.
This will be a how to guide to educate the target audience about the most user friendly way to advertise, communicate about and apply for jobs online.
We would like to piece to include the following topics, we are also interested in topics you would cover.
-What is user experience and why is it important.
-UX principles. Some basic theory.
-Personas. What are they and why use them.
-Design. Good website design principles.
-Content. Good content principles.
-Employer branding online.
-Technology. What are the considerations when using job application technologies.
-User testing. Why this should be done and how you can go about it.
We want to add some examples from UK charities to illustrate good practice.
We’re looking for someone who is prepared to research the topic to produce a high quality and genuinely useful guide. Experience or an interest in website user experience would be an advantage.
The tone should be informative and easy and enjoyable to read. Avoiding jargon as much as possible.
Please provide at least one example of previous work.
Extensive research needed: yes
Kay D.100% (3)
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Clarification Board Ask a Question
To prepare an adequate proposal, I would need a more sharply defined market as your "senior human resources professionals about good website user experience for candidates applying for jobs" is a little too vague. Is this possible please or will you wait until you have selected the consultant?
Please do relay any details that would assist with completing this or other assignments