90 seconds promotional video for a new private school

A new international K-12 school with British educational standards is being established in São Paulo. We are commissioning a 90-second promotional video to introduce the project to parents, investors, and educational partners.

The video will blend real footage and 3D-generated content, combining filmed material from existing schools in the UK with architectural renderings of the future São Paulo campus, presenting a seamless vision of the project before construction is complete.

The film will be produced in both English and Portuguese for digital and presentation use.

Objectives

Communicate the school’s mission and values through an inspiring, cinematic narrative.

Visually connect the heritage of British education with the innovation of the new São Paulo campus.

Highlight architectural excellence and the modern learning environment.

Use 3D animation to realistically visualise the incomplete campus while maintaining continuity with real footage from London.

Scope of Work

Concept & Storyboard: Develop a clear visual storyline in collaboration with the school’s marketing and design teams.

Filming:

Capture real scenes from selected educational facilities in London (provided access by the client).

Film lifestyle and contextual shots in São Paulo (students, city environment, cultural life).

3D & Visualisation:

Integrate CGI or architectural renderings of the São Paulo campus into the final video.

Match lighting, tone, and atmosphere to blend seamlessly with live-action scenes.

Voice-Over & Head Words:

Script and record short headline lines (“head words”) in English (British accent preferred).

Provide a Portuguese subtitle or alternate voice-over version.

Editing & Post-Production: Deliver polished transitions, colour-grading, sound design, and licensed background music consistent with an international educational brand.

Deliverables

90-second main video (4K, bilingual).

30-second and 15-second teaser versions.

Script and storyboard for approval before filming.

All raw footage, animation files, and project source files.

Preferred Style

Inspirational, refined, and globally minded.

Balanced use of 3D animation and real footage.

Visual tone comparable to leading international school or university branding videos.

Requirements

Demonstrated experience with 3D-integrated promotional videos (architecture, education, or corporate sectors).

Skilled in cinematography, drone work, and digital compositing.

Strong narrative editing and visual continuity.

Ability to manage shoots in both São Paulo and London (client to assist with access and permissions).

Fluency in English or Portuguese.

Application

Please send:

Portfolio or showreel (highlighting relevant 3D or hybrid-visual work).

Short creative proposal (one paragraph).

Estimated production cost and timeline.

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