Squarespace Website Improvement

We are seeking an experienced web developer with expertise in Squarespace and website optimisation to improve the overall performance and functionality of our existing website (www.rarp-idfitness.uk). Our site is currently facing issues, errors, and warnings according to SEMRUSH analysis, which is hindering proper crawling and potentially affecting our online visibility. As novices in web development, we require professional assistance to address these challenges and enhance the user experience for our visitors.

**a past project was posted on PPH but we realised it was too early for a rebrand etc. and so we would like our current branding but wish to improve the website functionality instead. Therefore we apologies for wasting anyones time on a previous PPH proposal**

**Project Objectives:**
1. **Website Audit:** Conduct a comprehensive audit of our website using SEMRUSH or similar tools to identify and prioritize errors, warnings, and issues affecting site performance, SEO, and crawling.

2. **Issue Identification:** Pinpoint the root causes of errors and warnings, including but not limited to broken links, slow loading pages, missing meta tags, duplicate content, and any other elements that negatively impact user experience and search engine indexing.

3. **Technical Solutions:** Propose and implement technical solutions within the Squarespace platform to rectify identified issues. This includes optimizing images, improving website structure, resolving coding errors, and enhancing mobile responsiveness.

4. **Crawlability and Indexing:** Ensure that the website can be properly crawled and indexed by search engines. Implement strategies to enhance XML sitemaps, robots.txt, and other relevant configurations.

5. **Performance Optimisation:** Identify and address factors affecting website loading speed, including server response time, browser caching, and page rendering. Implement techniques to accelerate page load times.

6. **Responsive Design:** Verify and enhance the responsiveness of the website across various devices and screen sizes to ensure a seamless user experience on desktops, tablets, and smartphones.


Qualifications and Experience:
The ideal candidate or team should possess the following qualifications:
- Proven expertise in Squarespace web development and optimization.
- Demonstrated experience with website audits, on-page SEO, and technical issue resolution.
- Proficiency in using SEMRUSH or similar tools for website analysis.
- Strong understanding of web design principles, user experience, and mobile responsiveness.
- Effective communication skills to explain technical concepts to non-technical stakeholders.

If you are interested in taking on this exciting opportunity to enhance our website's performance and optimize its functionality using Squarespace, please submit your proposal outlining your approach, relevant experience, and expected timeline for completion. We look forward to collaborating with you to create an improved online presence that aligns with our goals and objectives.