Needs full website redesign with SEO. Experienced developers onl

Job Post: Complete Website Redesign — Luxury Serviced Accommodation Brand (London)
Title: Website Redesign + SEO for Award-Winning Serviced Accommodation Company

Budget: Open to quotes (one-off + optional monthly retainer)

About Us

Stay Smart is an award-winning serviced accommodation operator managing a growing portfolio of short-term rental properties across prime London locations including Golders Green, Fulham, Bermondsey, Deptford, and Farringdon.

We've been recognised as:

Emerging Luxury Serviced Apartment Brand – London 2025 (Real Estate Insider)
Accommodation Specialists of the Year – London & South East England (Prestige Awards 2026/27)
Current website: https://stay-smarter.com/

Project Overview

We need a complete website redesign — not a refresh, a full redo. The current site does not reflect our brand positioning as a luxury serviced accommodation provider. We're looking for a developer/agency who can deliver a modern, high-converting website that matches the quality of our properties and industry recognition.

Scope of Work

Full website redesign & development — clean, modern, luxury feel
Pages required:
Home, About Us, Contact
Individual property listing pages per location (5 locations)
Location-specific landing pages for local SEO visibility
Service pages (Airbnb Management, Become a Host, etc.)
FAQ, Privacy Policy, Terms & Conditions
Enquiry/booking forms with automated email submissions
SEO implementation:
Full on-page SEO optimisation
Schema markup for enhanced search results
Google Business Profile setup & optimisation
Location-specific SEO strategy
Analytics & tracking setup (Google Analytics, etc.)
Mobile-responsive design across all devices
Fast load times — performance-optimised
Newsletter signup integration
What We're Also Interested In (Optional / Quote Separately)

Ongoing website maintenance & updates
Hosting (if included in your offering)
Automated blog setup
CRM integration
Local business optimisation (citations, directories, etc.)


To Apply, You MUST Include:

Applications without the following will not be considered.

Portfolio link — show us at least 2-3 websites you've designed and built (live URLs, not mockups)
At least one project in hospitality, property, or short-term rental — we want someone who understands the space
Detailed quote broken down into:
One-off design & development fee
Monthly fee (if applicable — for maintenance, hosting, SEO)
Any additional costs
Estimated delivery timeline
Tech stack you'd recommend and why (WordPress, custom build, etc.)
Your maintenance/support offering — what happens after launch?
Ideal Candidate

Proven experience building websites for hospitality, property management, serviced accommodation, or vacation rental businesses
Strong portfolio of live websites (not templates or demos)
SEO knowledge — not just keywords, but schema, local SEO, and technical SEO
Excellent communication and clear project timelines
Based in UK or comfortable working in UK timezone
How We'll Decide

We are evaluating multiple developers and will create a shortlist based on:

Quality and relevance of portfolio
Value for money (not necessarily the cheapest)
SEO capability
Communication and professionalism
Maintenance/long-term support offering
We aim to make a decision within 2 weeks of receiving all quotes.

To get in touch: Please reply with the items listed above, or message us to arrange a quick call.