Help with facebook pixel
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£50(approx. $63)
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Description
Experience Level: Entry
1
Issue: Purchase Event missing some deduplication parameters
You're sending Purchase events through both your pixel and the Conversions API, but they're not being deduplicated properly because not enough of these events are receiving an event_id parameter. Event instances sent without an event_id parameter cannot be deduplicated.
This may cause issues with the measurement of your events as well as the attribution and delivery optimisation of any ad campaigns that are optimising for this event.
2
Solution: Check source code
Add an event_id parameter to all Purchase events that you're sending from both your pixel and the Conversions API. To add an event_id parameter to the events that you're sending through the Conversions API, you can use the payload helper tool on the Facebook for Developers site to validate that your payload is set up correctly. To add an event_id parameter to the events that you're sending through your pixel, go into your website's source code and add an event_id parameter to each of your Purchase event instances.
Issue: Purchase Event missing some deduplication parameters
You're sending Purchase events through both your pixel and the Conversions API, but they're not being deduplicated properly because not enough of these events are receiving an event_id parameter. Event instances sent without an event_id parameter cannot be deduplicated.
This may cause issues with the measurement of your events as well as the attribution and delivery optimisation of any ad campaigns that are optimising for this event.
2
Solution: Check source code
Add an event_id parameter to all Purchase events that you're sending from both your pixel and the Conversions API. To add an event_id parameter to the events that you're sending through the Conversions API, you can use the payload helper tool on the Facebook for Developers site to validate that your payload is set up correctly. To add an event_id parameter to the events that you're sending through your pixel, go into your website's source code and add an event_id parameter to each of your Purchase event instances.
Jones J.
100% (5)Projects Completed
6
Freelancers worked with
5
Projects awarded
58%
Last project
6 Apr 2020
United Kingdom
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