PR campaign support for Hertfordshire wide physical activity campaign

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  • Proposals: 14
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  • #18088
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Claire E.Simon C.Veronica P.Michelle R.Simon V. + 9 others have already sent a proposal.
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Experience Level: Expert
The Love to Move challenge is designed to encourage people aged 45-65 in Hertfordshire to do more physical activity.

PR Objectives
We wish to work with media publications across Hertfordshire to increase awareness of Love to Move challenge and number of people signing up for the challenge on the Love to Move website.

We want to do something every week or two that relates to the PR push. To this end we have started to develop a campaign calendar based on existing national sport and activity interest stories.

- National campaigns (e.g. walk to work day)
- International competitions (e.g. Football world cup)
- National and regional participation events (e.g. London marathon)

£3000 including VAT

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