London Retail Store Audit – Luggage Competitive Shop

London Retail Store Audit – Luggage Competitive Shop

We are looking for someone based in/near London to conduct an in-person competitive retail shop of the luggage/travel goods category.

Retailers to Visit
TK Maxx
John Lewis
Primark
Scope of Work

We will provide a Competitive Information Form that needs to be completed for each retailer.

The objective is to provide us with a clear understanding of the current luggage assortment, pricing, brands, products and presentation at each retailer.

We are interested in all key luggage brands, with a special focus on:

IT Luggage
Skyflite
Information to Capture

For each retailer, please provide:

Brands currently being sold
Luggage styles/collections
Sizes and configurations offered
Retail prices
Promotional or sale pricing, if applicable
Key colors
Hardside vs. softside assortment
Sets vs. individual pieces
Notable product features
Any particularly prominent brands or products
General size/depth of the luggage assortment
Photos Required

Please take clear photos of the luggage selling floor, including:

Wide shots showing the overall luggage department and presentation
Brand/collection displays
Individual products
Price tickets/signage
Promotional signage
Color assortment
IT Luggage and Skyflite products in particular

Please take enough photos that our team can clearly understand the assortment and presentation without physically visiting the store.

Deliverables
Completed Competitive Information Form for each retailer
Organized selling-floor photos from each location
Photos clearly identified by retailer
Any additional observations or notable trends you see while completing the shop

We are looking for someone who is detail-oriented, comfortable visiting retail stores and taking clear product/display photos, and able to accurately record pricing and product information.

Retail, merchandising, market research, mystery shopping, visual merchandising or competitive-shopping experience would be a plus.

Please let us know your availability, relevant experience, and estimated turnaround time.