Help us to articulate our proposition
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Post a project like this1075
£70/hr(approx. $88/hr)
- Posted:
- Proposals: 8
- Remote
- #3252516
- OPPORTUNITY
- Awarded
Creative Media Professional: brand & communications consultant; written content and video inc press & PR, producer/director, creative ideas & solutions
Manchester
Designer, Developer (HTML, CSS, Java Script), Website Marketing Strategy, PPC Campaigns, Graphic Designer
Bridport
Business Growth | Business Buyer | Business Advisor | Business Mentor | Business Investor
Albany
TOP CERT Marketing Specialist - Content, PR, Digital, SEO, Social Media Management Google Ads - Top Cert Seller & Google Partner
London
2351483574964857848629461721662359309341008175623148
Description
Experience Level: Expert
Estimated project duration: 1 day or less
Since starting our company in October 2020 we’ve been working on defining our business model and we’re confident we have a service that our target audience will want. To buy.
We are able to explain in detail why we’re different to competitors, and have a clear idea of the services we offer, however, we’ve struggled to articulate our offering to potential clients, without needing to give a lengthy explanation.
We know that we need messaging that a potential client can read and understand what we do at a glance. We see ourselves as positioned between two well defined categories; agencies and consultancies; we offer elements of both.
We need someone with a gift for simplifying the complicated, and distilling things down into easy to understand concepts.
We see this as an initial hour or so phone call for you to then come back to us witth some suggested messaging - however if you have a better way of working we're open to that.
Help us define our brand proposition. We don't need any design collateral (E.g. logo's, documents, websites) but we would like you to come up with your own ideas for taglines, sales messages etc.
Proposed structure:
Part 1: A zoom (or alternative) call lasting 45-60mins. We will outline our business model, our target clients, how we work and the kind of results we’re getting for clients. We’ll talk through how we think we are different, our USP, our background and our vision for the future of the business.
Part 2: Following the zoom call, you will take this information away and create 3-5 slides containing:
A one sentence summary of our business
A slogan or tagline
Some key sales messages
Anything else you think we could benefit from
Part 3: Present back to us on another zoom call with a final round of amends based on our feedback
We’re looking for a English speaker living in the UK, as we feel you need to understand the nuances of how businesses buy services here. Ideally you will be familiar with the world of digital marketing agencies, perhaps having worked with or for a creative, brand or digital agency.
We are able to explain in detail why we’re different to competitors, and have a clear idea of the services we offer, however, we’ve struggled to articulate our offering to potential clients, without needing to give a lengthy explanation.
We know that we need messaging that a potential client can read and understand what we do at a glance. We see ourselves as positioned between two well defined categories; agencies and consultancies; we offer elements of both.
We need someone with a gift for simplifying the complicated, and distilling things down into easy to understand concepts.
We see this as an initial hour or so phone call for you to then come back to us witth some suggested messaging - however if you have a better way of working we're open to that.
Help us define our brand proposition. We don't need any design collateral (E.g. logo's, documents, websites) but we would like you to come up with your own ideas for taglines, sales messages etc.
Proposed structure:
Part 1: A zoom (or alternative) call lasting 45-60mins. We will outline our business model, our target clients, how we work and the kind of results we’re getting for clients. We’ll talk through how we think we are different, our USP, our background and our vision for the future of the business.
Part 2: Following the zoom call, you will take this information away and create 3-5 slides containing:
A one sentence summary of our business
A slogan or tagline
Some key sales messages
Anything else you think we could benefit from
Part 3: Present back to us on another zoom call with a final round of amends based on our feedback
We’re looking for a English speaker living in the UK, as we feel you need to understand the nuances of how businesses buy services here. Ideally you will be familiar with the world of digital marketing agencies, perhaps having worked with or for a creative, brand or digital agency.
Graham T.
100% (5)Projects Completed
5
Freelancers worked with
5
Projects awarded
43%
Last project
27 Jun 2022
United Kingdom
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