Scrubby Bubby brand Identity
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Post a project like this- Posted:
- Proposals: 6
- Remote
- #1920747
- OPPORTUNITY
- Awarded
Description
Target consumers
Scrubby Bubby's product line includes a variety of products and scents for women and men. Target customers are young, working women and men in the age range of 21 to 45 years. A- and B- class consumers, who have been shown to be increasingly open to purchasing Egyptian bath and beauty products, constitute the primary sales targets The company will focus on the domestic market for the time being, with a view to a potential expansion abroad in five years.
Position
Scrubby Bubby has identified a target niche in the market that will support its USP. Scrubby Bubby sees its competitors as falling in one of two categories: on one side, more expensive, high quality, organic products with subdued colors and minimalistic design; on the other, or vibrant, colourful products with more playful positioning but little attention to quality ingredients on the other. Scrubby Bubby aims to occupy the sweet spot between the two categories, with a strict attention to high quality ingredients and organic principles, but a fun, colourful, joyous approach to product design, positioning and packaging.
(Re-)Launch
While the products to date have been available for purchase online through an e-commerce website, plans are in place to open a brick and mortar shop at an upscale shopping centre in the Cairo metropolitan area, and the possibility of further retail outlets is being discussed--including sales through selective luxury department stores. Additional sales opportunities are being explored, including using Scrubby Bubby products as featured products at high end hair salons in the Cairo area.
1. Complete brand Identity:
" Logo (unlimited options) + Slogan
" Business Cards
" Letterhead
" Envelops A4,A5
" Guidelines manual
" Folders
" PPT template with Corporate story
" Social Media Activation Facebook, LinkedIn, Instagram, Pinterest, Twitter.
" Product labels design
" Uniform design.
" Bags design.
" Ideas for gift wraps designs
" Occasions wraps designs
" Gift Cards designs
Mayar Y.
100% (8)New Proposal
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Hi Jinnah,
Hope all is well. Please see my proposal below for your consideration:
- Conceptual designs + revisions flexible for various platforms
- A summary portfolio and references / feedbacks on my profile
General
http://www.meyrickportfolio.com/
Professional Profile
https://www.linkedin.com/in/meyrick-john-balino-lovell-37167436/
Digital
http://online.fliphtml5.com/uvdoy/mddm/
http://online.fliphtml5.com/uvdoy/kndu/
Print Marketing Collateral
http://online.fliphtml5.com/uvdoy/xxvh/
Apparel
http://online.fliphtml5.com/uvdoy/jnli/
http://asos.mp/GARMGANG
Digital, website, social media, newsletters, SEO and print design solutions also available on request.
Let me know your thoughts.
Kind regards,
Meyrick