Shopify GEO / AI Search Optimization

Shopify GEO / AI Search Optimization Specialist for UK E-Commerce Brand (JuicEBitz)

Project Description:
We are looking for an experienced technical SEO and e-commerce specialist to optimize our established Shopify store (juicebitz.co.uk) for AI search engines and conversational discovery

(Generative Engine Optimization / GEO).
JuicEBitz is a premium UK-based cable and power accessory brand with over 10 years of industry experience and 87,000+ verified customer reviews. While our traditional organic SEO footprint is strong, we want to proactively optimize our store so that our products are actively recommended when buyers ask conversational shopping questions inside LLMs like ChatGPT, Perplexity, Claude, and Google Gemini.

Your core focus will be helping us bridge the gap between traditional search optimization and AI discovery signals.

Key Responsibilities & Deliverables:
1. Advanced Schema & Structured Data Audit: Review and optimize our JSON-LD schema (specifically Product, AggregateRating, Offer, and Organization schema) to ensure AI web-crawlers can effortlessly parse our product variants, custom lengths, colors (e.g., our Core and PRO series), pricing, and real-time stock levels.

2. Conversational Optimization Blueprint: Audit our top-selling product categories (Heavy Duty Braided USB-C lines, Flat HDMI cables, Audio/Guitar leads) and provide a content strategy framework. This includes identifying long-tail conversational user intents (e.g., "What is the best flat HDMI cable to run under a living room rug?") and rewriting product copy/FAQs to match.

3. Google Merchant Center & Product Feed Alignment: Audit our Shopify-to-GMC data sync to ensure GTINs, product attributes, and high-res visual variations are flawless, as AI engines frequently pull commercial data from Google Shopping feeds.

4. AI Citation Strategy: Provide an actionable roadmap or execution plan to improve our off-site brand sentiment and contextual mentions across crawlable public spaces (Reddit, tech forums, industry blogs) to strengthen our brand authority in LLM training data.

Required Experience:
• Proven track record with Shopify technical SEO and advanced structured data mapping.
• Deep understanding of Generative Engine Optimization (GEO) principles, semantic search, and LLM behavior.
• Experience handling complex, highly-varied e-commerce product catalogs (multiple lengths, gauges, connectors).
• Strong familiarity with UK e-commerce landscapes and Google Merchant Center optimization.
Please provide examples of previous e-commerce technical SEO or GEO audits you have performed, along with your estimated timeline for the initial audit and strategy phase.

Ideally, if this can be setup and then automated, this would be ideal - but we are open to all suggestions.

We are also happy to spend money on ChatGPT Ads (but with a low budget) and already use Google Shopping Ads - for someone who wants to nurture this as well and offer a growth commission/kickback percentage of sales and be our brand advertising ambassador - we would love to partner with you.

If you also have a TikTok or Instagram Channel with lots of followers in the tech industry and want to review our products and earn commission from every sale - look no further - this is exactly what we are looking for!

Thanks for reading and we look forward to outsourcing this to the ideal client.