Marketing - Outdoors Enthusiasts

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  • Proposals 2
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  • #6004
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Compete I.Tony P. have already sent a proposal.
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Description

Experience Level: Expert
We sell digital mapping to outdoor enthusiasts.
The task is as follows:
1. Review our website and dream up the advertising message • so this is the whole design phase, review the website, work out what appeals and use your skills to design the ad campaign.
2. Create an MPU or MPU Expandable banner ad (Required spec below.)
3. You get paid for your work!
4. We intend to commission more than 1 ad.
5. We will run the ads (maximum of 4) on a major UK outdoors website and compare their effectiveness.
We will almost certainly later (separate project) require the best ad in different banner formats.
Spec.
Standard MPU 300x250 Pixels, max 30k swf, 20k gif/jpg, (Flash, Gif or Jpg)
Expandable MPU 300x250 expands to 300x500 - 30k initial load, up to an additional 3x25k may be loaded after a user moves their cursor over or clicks on the ad. (Flash, DHTML). May only expand once a user rolls over the ad. It must automatically close when the cursor moves off the ad in any direction. Ideally, the ad should also have a close button in the expanded section.

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