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- Posted:
- Proposals: 7
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- #1838361
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Description
Experience Level: Intermediate
Estimated project duration: 1 - 2 weeks
Information for the business: Business teaching self-defense
Industry: Sports and Fitness
Type of logo: Pictorial mark, Emblem, Character
Brand name/slogan in logo: TENAGA SILAT
Number of revisions: 2 or 3 depending on the proposals
Ideas for the visual style: Must be impactful and dynamic. Must convey the idea of self-defense. Must contain a triangle and a reference to an animal of the jungle. See exhaustive brief for more details.
Things to avoid: No yellow, no orange.
Preferred colors: Red / black / grey / white. Or any other set of impactful colours.
Where the design will be used: print, web, flyers, signs, social media...
Extra notes: BRIEF FOR A LOGO
1. OBJECTIVE
Create a logo for TENAGA SILAT, a newly created micro-enterprise delivering self-defence courses and trainings.
2. BACKGROUND
Tenaga Silat is a new French micro-enterprise which purpose is to teach self-defence. Techniques are based on Pencak-Silat, an Indonesian martial art. See website: tenagasilat.wordpress.com.
Pencak-Silat was born in the Indonesian jungle from the observation of animals fighting. At the origin, the idea was even to embody the animal’s spirit, to “become the animal” to fight the aggressor off. It was then adapted to become a very efficient self-defence system. Jungle animals are thus essential in Pencak-Silat.
Tenaga means “inner energy”.
Silat means “the art of fighting”.
Tenaga Silat thus means “the art of fighting with inner energy”.
Today, I’m looking for a logo to represent Tenaga Silat.
3. SPECIFICATIONS
3.1. Features
The logo must:
- Convey the idea of self-defence
- Preserve Pencak-Silat spirit” (see below*)
- Imperatively contain:
o A triangle and
o A reference to an animal of the jungle. Ex:
• Tiger: whole tiger or tiger head or tiger paw or tiger claws
• Cobra
• !! No bird !!
o The name “TENAGA SILAT”
*Pencak-Silat spirit means something referring to the martial art it came from. It can be:
- The colours (ex: Indonesian flag)
- The shape: triangle is central in Pencak-Silat.
- A feature of the logo: tiger paw or other feline figure.
Ideally, I would like the idea of “inner energy” to be reflected in the logo. Tenaga Silat means “the art of fighting with inner energy”. How could it show in the logo?
In any case the logo should evoke movement and not be static.
3.2. Colours
The colours must be as impactful as possible. The logo should convey the idea of dynamism and efficiency.
- In principle, no yellow and no orange
- There must be red
- Ideal colour palette: Red / black / white / grey
- Other potential colours: bleu green tones (see website: tenagasilat.wordpress.com)
Suggestions:
- For colours: Indonesian flag could be the logo’s background since it’s white and red (see below)
- The animal could be intermingled into the triangle
- The drawing of the animal could be stylized to make it more modern
3.3. Proposals
I need at least three different creative proposals. One will start from an imposed initial composition. Two will be entirely free.
- First proposal should fit in an apparent circle, with writings fitting inside and a triangle in the middle. See document attached. Colours, typeface and size may vary.
- Other two proposals are free
4. DEADLINE
First proposals should be submitted within three days.
Final logo should be ready by January 8th 2018.
5. REFERENCES AND SOURCE OF INSPIRATIONS
See document attached
Industry: Sports and Fitness
Type of logo: Pictorial mark, Emblem, Character
Brand name/slogan in logo: TENAGA SILAT
Number of revisions: 2 or 3 depending on the proposals
Ideas for the visual style: Must be impactful and dynamic. Must convey the idea of self-defense. Must contain a triangle and a reference to an animal of the jungle. See exhaustive brief for more details.
Things to avoid: No yellow, no orange.
Preferred colors: Red / black / grey / white. Or any other set of impactful colours.
Where the design will be used: print, web, flyers, signs, social media...
Extra notes: BRIEF FOR A LOGO
1. OBJECTIVE
Create a logo for TENAGA SILAT, a newly created micro-enterprise delivering self-defence courses and trainings.
2. BACKGROUND
Tenaga Silat is a new French micro-enterprise which purpose is to teach self-defence. Techniques are based on Pencak-Silat, an Indonesian martial art. See website: tenagasilat.wordpress.com.
Pencak-Silat was born in the Indonesian jungle from the observation of animals fighting. At the origin, the idea was even to embody the animal’s spirit, to “become the animal” to fight the aggressor off. It was then adapted to become a very efficient self-defence system. Jungle animals are thus essential in Pencak-Silat.
Tenaga means “inner energy”.
Silat means “the art of fighting”.
Tenaga Silat thus means “the art of fighting with inner energy”.
Today, I’m looking for a logo to represent Tenaga Silat.
3. SPECIFICATIONS
3.1. Features
The logo must:
- Convey the idea of self-defence
- Preserve Pencak-Silat spirit” (see below*)
- Imperatively contain:
o A triangle and
o A reference to an animal of the jungle. Ex:
• Tiger: whole tiger or tiger head or tiger paw or tiger claws
• Cobra
• !! No bird !!
o The name “TENAGA SILAT”
*Pencak-Silat spirit means something referring to the martial art it came from. It can be:
- The colours (ex: Indonesian flag)
- The shape: triangle is central in Pencak-Silat.
- A feature of the logo: tiger paw or other feline figure.
Ideally, I would like the idea of “inner energy” to be reflected in the logo. Tenaga Silat means “the art of fighting with inner energy”. How could it show in the logo?
In any case the logo should evoke movement and not be static.
3.2. Colours
The colours must be as impactful as possible. The logo should convey the idea of dynamism and efficiency.
- In principle, no yellow and no orange
- There must be red
- Ideal colour palette: Red / black / white / grey
- Other potential colours: bleu green tones (see website: tenagasilat.wordpress.com)
Suggestions:
- For colours: Indonesian flag could be the logo’s background since it’s white and red (see below)
- The animal could be intermingled into the triangle
- The drawing of the animal could be stylized to make it more modern
3.3. Proposals
I need at least three different creative proposals. One will start from an imposed initial composition. Two will be entirely free.
- First proposal should fit in an apparent circle, with writings fitting inside and a triangle in the middle. See document attached. Colours, typeface and size may vary.
- Other two proposals are free
4. DEADLINE
First proposals should be submitted within three days.
Final logo should be ready by January 8th 2018.
5. REFERENCES AND SOURCE OF INSPIRATIONS
See document attached
Margo B.
100% (1)Projects Completed
1
Freelancers worked with
1
Projects awarded
100%
Last project
5 Jan 2018
France
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