Fashion PR Expertise required to increase online/offline brand awareness

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Judy B.Katina R.Mrs Karen Y.Andrea W.Naomi T. + 2 others have already sent a proposal.
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Description

Experience Level: Intermediate
We require someone connected in the Fashion PR and marketing industry to help us develop concepts and grow contacts with mens and womens lifestyle and fashion magazines in order to grow national awareness of our business Divine Trash on an online and offline basis.

Rather than investing directly into standard advertising techniques we wonder whether we could be more successful and work more closely with magazines if we can offer Prizes such as £250 (for example but could be higher) vouchers online with us in return for advertising with the magazines.

We need a well connected PR person who can help us shout about our business which has an extremely good reputation and buys into great brands which are affordable. Our audience is predominantly female (don't know why- hence your help needed) but our stock is almost 50/50 so we need to raise awareness to the 18-35 males in the UK also.

We ideally need someone to work on an hourly basis, whereby we can 'dip' into your services slowly and perhaps arrange telephone conference calls with yourself whilst you can suggest how to increase PR.

On a summary, due to rapid growth I make the decision to aggressively increase stock levels therefore tying up company profits in new stock (high risk I know), but if this pays off and we get the right person to assist, there will be a long-term role for the right person to provide consultancy services continually.

Thats enough Rambling. I am Arron Moss, the Co-Director of Divine Trash. Look forward to hearing from you. Please be very honest on what you think you can offer as if you promise the earth and deliver nothing, then thats not good for anyone.

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