Branding for Beauty/ Fashion and Jewellery brands
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Giorgiana C.
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Hi Giorgiana,
What service(s) and "relevant experience" are you looking for? Your title says "Branding" and the body of your ad also refers to brand story and value prop.
i.e. Is it visual identity (logo, colours, typography, etc.), verbal identity (voice, tagline, etc.), brand strategy (the aforementioned story and value prop, mission, vision, etc.), a combination of all three?
Regards,
JosephGiorgiana C.01 Mar 2018Hi Joseph,
Thank you for your questions. All of them are great.
For this particular client, the visual identity is very clearly defined, there is room for improvement in the brand's visual identity. However, this is a specific request for brand strategy, having to evaluate their current value proposition, mission etc. and reposition the brand to reflect their heritage, identity and values for the audience they want to engage with and target. This involves also re-writing the brand's story and some of the current content.
I hope this has added further clarification and answered your questions.
It'd be great to continue this dialogue. Feel free to email me with any case studies or successes.
KR,
Giorgiana
giorgiana@bellespell.com -
What are you looking for - writing or branding?? Thanks, Kristi
Giorgiana C.01 Mar 2018A combination of the two.
Thanks,
Giorgi