Brand strategist - formulate a plan to get things going.
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David L.
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It's not clear what's meant by 'get things going'. Does this mean a branding programme? And, if so, should a proposal also include a branding plan? As a brand strategy and brand identity design supplier, it's quite important to know whether the brand is a business or consumer brand, or both. It's also important to know that the services being asked for are either brand strategy weighted towards creative brand identity or brand strategy weighted towards business strategy. I can help with the former but not the latter. In order to receive a proposal from me, I would need you – as the client – to be the business strategist entirely. That said, a brand strategy that we might develop would, quite possible, alter your business strategy...
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What sector of business is this David? Btw be slighy careful when cutting and pasting as sometimes you end up with the American spelling of words..?
David L.11 Jan 2017Sorry for the delay. Its in Beauty Industry.
Francis E.12 Jan 2017What scale of output would you require David? The end product of these reviews is as you point out some goals, a review of the current situation, the market, a roadmap to try to move forward.
However we could be talking about a few pages drafted after some written or verbal interaction. Or we could be looking at a formal review, thorough research, graphs, charts, as much as twenty pages of narrative and numbers.
It's tricky to formulate a bid without understanding your expectations from this exercise.