What you get with this Hourlie
One of the most important aspects of PPC marketing is setting up your Google AdWords campaign. Getting things right from the get-go is critical to your long-term AdWords success. So it is very important that time is taken to focus on the initial campaign setup. I have to get the setup right in order to lay the foundation for the long-term profitability of the campaign.
What is even meant by account structure and why is it so important? I’m glad you asked. Put simply, the way you structure your account allows you to control how you want your ads to be triggered and when and where you want them to appear. Not having a well-structured account is like attempting to drive a car that’s not properly built – accidents are bound to happen. Keep in mind that having a well-structured account will reduce your marketing costs and increase your website conversions.
Prior to set-up, I undertake thorough research on your industry, your business and your competitors to put together a thorough keyword list. I will then set up some relevant ads for each group of keywords and will pay particular attention to your quality score and Ad ranking to ensure maximum visibility. This will ensure that you're benefiting from reduced a cost-per-click and a higher return on ad spend.
This Hourlie includes everything you would expect from an agency standard Google AdWords campaign setup:
- Setup for 1 full campaign
- Ad extensions (Place, Call & Sitelinks)
- Negative keyword implementation
- Compelling Ad copy with a call to action
- Location targeting
- Correct network set-up to suit your campaigns and goals
- Correct campaign settings implemented
- Ad scheduling
- Correct match types
- Split testing (2 ads per keyword)
- Post set up report outlining your campaign structure and how to manage/ tips and tricks for further improvement
- Official Google AdWords Partner
- Years of experience in digital marketing
- Experience and knowledge in affiliate marketing, web development, SEO and ecommerce
- Google AdWords Certified
- IPA Search Certificate (Distinction)
- Squared Online Digital Marketing Course
- DoubleClick Search Fundamentals
Get more with Hourlie Add-ons
I can add on a further campaign
Additional 2 working days+$60
I can set up conversion tracking
Additional 1 working day+$27
I can set up remarketing
Additional 1 working day+$27
I can manage and optimise your account for a month
Requires no additional time+$133
I can deliver all work in 1 working day+$133
What the Seller needs to start the work
1. Your Google ID number (top right of Adwords account)
2. Your website details
3. A summary of your business and Adwords Goals
4. Names of 3 of your competitors (optional)
5. If there are any particular keywords you want included
6. Your daily / monthly Adwords budget
top notch service provider! Great communications and results. Highly recommended!
Great work. I have used Ollie a number of times. Always understands the brief.
As always Ollie has done a great job and will continue to be my first choice when it comes to online marketing.
A real pleasure to work with Ollie and the extra insights provided regarding my campaigns should prove invaluable for future growth. Thanks Ollie.
I cannot thank or recommend Ollie enough. He has worked hard to do what he has done for me and nothing to too much trouble. I will be using him again in the future for sure.
Thanks Steve, much appreciated
I've run Adwords myself for a while, but never had time to really learn how to fully utilise it. Ollie sorted my account and also gave some valuable feedback on my site itself to help conversions.
Excellent hourly - highly recommend to everybody!!!!
Excellent work. Daily communication and very pro active.. if you are looking for an adwords PPH, you should make Ollie your "go2guy"