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What you get with this Hourlie
The Eye-tracking technology is used for:
Which design of package hold attention more than ther prototype,
Is the product feature easily understandable by consumers,
How product distinguish from other competitors.
EEG devices measure the attraction level through the product. We are looking at responses to color, text and imagery in positive, negative and neutral way. Also the consumer satisfaction can be measured by EEG to take advantage for companies in terms to understand what consumer expectation.
Eye tracking provides valuable insight at all stages of the package development process- from strategy and concept testing to design validation and campaign-effect research. These insights contribute to refining designs, raising impact, findability levels, foreseeing the effects of product line extensions, etc.
In this hourly we will compare up to 12 different designs with 10 participants (you can request more for an additional fee) while collecting data with EEG devices and using eye tracking. Not only you will have access to raw data but also receive a report of these analyses.
Get more with Hourlie Add-ons
I can increase the participants from 10 to 20
Additional 2 working days+$99
What the Seller needs to start the work
I will require up to 12 images of your designs.
I will also need a description of your target market. Age, sex, economic and education levels. More details you provide us with better the results will be.