Conduct a comprehensive competitive research analysis
$650
Delivery in
5 days
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What you get with this Offer
Before a startup can launch a product that draws everyone's attention, marketing research is first conducted to identify gaps for new opportunities and future growth of the desired product or service. One of the most useful research methods can be done with a competitive market analysis.
The effect of any marketing plan depends heavily on perfect timing.
Through competitive analysis, you can gain valuable marketing insights, which helps to sell your products and grow your brand name much more effectively, because you are one of the first to know when trends "come in" and when they begin to "fall out."
By regularly analyzing your competitive landscape, you'll stay (at least) one move ahead of other companies who market similar products to that which you offer, as long as you collect and implement those insights effectively into your marketing plan.
It's evident how a thorough analysis of the competition of your company can significantly improve any insight-driven marketing plan. But you should analyze more than the data of your direct competitors.
Gathering insight for your marketing plan you must also consider any indirect influencers that may impact you OR your competitors in the future — Any risks, that may affect the popular demand from the valuable customers of your product offering, should be analyzed.
...speaking of valued customers...
You should speak to your customers. Initiate a line for direct dialog pr join one of the many conversations already going on via social media. Making human interaction a high-priority is critical to the effect of your marketing plan; it is also an essential part of competitive analysis, that is of course if you want to get their honest opinion about your competitors.
Breaking down all of this information gives you exclusive access to fresh insight into your customers purchasing behavior, and opens up new opportunities to drive your brand further ahead of your competition.
If you're an established company, you should already have a marketing plan that involves collecting customer feedback about your existing products or services. However, like tunnel vision, insight is limited when analyzed through a single point of view.
You will need to conduct a competitive analysis to see the full spectrum of consumer trends and ways to improve your current marketing plan.
The effect of any marketing plan depends heavily on perfect timing.
Through competitive analysis, you can gain valuable marketing insights, which helps to sell your products and grow your brand name much more effectively, because you are one of the first to know when trends "come in" and when they begin to "fall out."
By regularly analyzing your competitive landscape, you'll stay (at least) one move ahead of other companies who market similar products to that which you offer, as long as you collect and implement those insights effectively into your marketing plan.
It's evident how a thorough analysis of the competition of your company can significantly improve any insight-driven marketing plan. But you should analyze more than the data of your direct competitors.
Gathering insight for your marketing plan you must also consider any indirect influencers that may impact you OR your competitors in the future — Any risks, that may affect the popular demand from the valuable customers of your product offering, should be analyzed.
...speaking of valued customers...
You should speak to your customers. Initiate a line for direct dialog pr join one of the many conversations already going on via social media. Making human interaction a high-priority is critical to the effect of your marketing plan; it is also an essential part of competitive analysis, that is of course if you want to get their honest opinion about your competitors.
Breaking down all of this information gives you exclusive access to fresh insight into your customers purchasing behavior, and opens up new opportunities to drive your brand further ahead of your competition.
If you're an established company, you should already have a marketing plan that involves collecting customer feedback about your existing products or services. However, like tunnel vision, insight is limited when analyzed through a single point of view.
You will need to conduct a competitive analysis to see the full spectrum of consumer trends and ways to improve your current marketing plan.
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