Create a content marketing strategy for your business.
$640
What you get with this Offer
I can provide your business with a detailed content marketing strategy that will map out the content needed both on-site and off-site to increase your visibility online.
The strategy will include the following:
Campaign Objectives:
The objectives will focus on your business requirements. This could be anything from generating brand buzz, increasing visits to your site, increasing engagement with your target audience to promoting specific products or services. These objectives will be agreed before the creation of the strategy as they will define the content needed to achieve these goals.
On-site Content:
This section of the strategy will outline the recommended landing pages or blog posts needed to achieve your objective. This content will be defined through your business requirements, competitor analysis and keyword research that will outline what terms users are currently searching for in relation to your products or services.
Off-site Content:
The final section of the strategy will include recommended content assets to be used for link building purposes. Competitor analysis and research of the current industry landscape will be used for ideation in order to generate linking asset concepts. Once created, these assets can be used for outreach to generate coverage for your business and links back to your site.
The content marketing strategy you will receive will include three months of content marketing recommendations. The final document will outline four blog post concepts for each month (one blog post per week) and one content marketing asset concept for each month.
About Me:
I am an experienced digital content marketer with strengths in ideation, content strategy, media relations and outreach. I have worked for a number of digital agencies and have experience in creating and distributing digital content assets for both B2B and B2C clients, ranging from SMEs to global brands.
If you have any questions, please feel free to ask and I look forward to working with you!
The strategy will include the following:
Campaign Objectives:
The objectives will focus on your business requirements. This could be anything from generating brand buzz, increasing visits to your site, increasing engagement with your target audience to promoting specific products or services. These objectives will be agreed before the creation of the strategy as they will define the content needed to achieve these goals.
On-site Content:
This section of the strategy will outline the recommended landing pages or blog posts needed to achieve your objective. This content will be defined through your business requirements, competitor analysis and keyword research that will outline what terms users are currently searching for in relation to your products or services.
Off-site Content:
The final section of the strategy will include recommended content assets to be used for link building purposes. Competitor analysis and research of the current industry landscape will be used for ideation in order to generate linking asset concepts. Once created, these assets can be used for outreach to generate coverage for your business and links back to your site.
The content marketing strategy you will receive will include three months of content marketing recommendations. The final document will outline four blog post concepts for each month (one blog post per week) and one content marketing asset concept for each month.
About Me:
I am an experienced digital content marketer with strengths in ideation, content strategy, media relations and outreach. I have worked for a number of digital agencies and have experience in creating and distributing digital content assets for both B2B and B2C clients, ranging from SMEs to global brands.
If you have any questions, please feel free to ask and I look forward to working with you!
Get more with Offer Add-ons
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I can provide an outreach plan for your digital assets.
Additional 3 working days
+$251
What the Freelancer needs to start the work
In order to start work on your content marketing strategy I will need the URL of your business, a summary of what you are aiming to achieve (e.g. brand buzz, increased online visibility, promotion of your products or services) and who you consider to be your top competitors.
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