AdWords (PPC) Account Consultancy & Management
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What you get with this Offer
The best approach is the hands-on approach and for you to allow me to have access to view your AdWords account and understand how you’re currently set up. Once we have that, from a Search or Display perspective we can start to look at optimisation opportunities.
As part of the hourlie, I will provide a report which will contain:
- AdWords account audit
- In-depth keyword research
- Strengths/ Weakness/ Opportunities Performance analysis
- Ad/ creatives review
- Landing page analysis
If you’re not currently set up, BINGO! This is great news as I can set up and structure the campaigns as Google believes it should be approached which is super user-friendly and will enable you control of your own AdWords account.
For campaign set-up, please look at the adds-on below. I will require Ad Copy or creatives (depending on whether it is search or display) to complete our campaigns, if you can provide this to me then I can use this or if you have any media that you would like involved please let me know. As well as Ad Copy or creatives, I will require keywords to build our campaigns.
Finally, one of the key aspects of AdWords which be summed up with one of the most famous analogy’s ‘you can lead a horse to water, but you can’t make it drink…’ – this statement is indicative of on-page performance metrics such as conversions, average order value etc. Conversion rate optimisation is our opportunity to ensure your website is performing at its best to convert the paid traffic we are sending to it. Making that landing page experience one that converts and benefits our statistics.
In addition, for display I provide banner creation services either static or gif images (see below). The gif images prove to be very successful in regards to CTR for remarketing and banner placements.
Standard creative banner sizes:
Leaderboard: 728 x 90, Inline rectangle: 300 x 250, Skyscraper: 120 x 600, Wide skyscraper: 160 x 600, Half-page: 300 x 600
P.S. Please contact me if you have any questions at all! This hourlie is upto 3 hours work however, because I’m new I’ll work double hours on my first 5 hourlies!
Get more with Offer Add-ons
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I can campaign Restructuring (search or display)
Additional 1 working day
+$63 -
I can campaign Setup (search or display)
Additional 1 working day
+$63 -
I can create Ad Copy (for your search ads)
Additional 1 working day
+$31 -
I can create Banners for Display; Static 5 standard sizes set of Banners
Additional 1 working day
+$31 -
I can create Banners for Display; GIF 5 standard sizes set of Banners
Additional 1 working day
+$63 -
I can make Budgeting considerations based on Time, Geographical Location and Demographic Targeting
Additional 1 working day
+$31 -
I can deliver all work in 1 working day
+$63
What the Freelancer needs to start the work
Vital:
+ AdWords Client ID number + Accept email request
Optional:
+ Google Analytics Access - it allows me to look at acquisition channel metrics versus one another to better gauge the importance of AdWords to your business. As well as obtaining other vital data via Google Analytics that will enable me to help provide optimisation opportunities (Private Message for details).
+ Business objective from AdWords activity; Brand Awareness vs. Revenue