I believe that I am a competent, creative entrepreneur who thinks outside the box and am always on the lookout for strategic excellence whilst executing best practice in each and every...Read moreI believe that I am a competent, creative entrepreneur who thinks outside the box and am always on the lookout for strategic excellence whilst executing best practice in each and every project I undertake. In addition, I am also teachable, dedicated and committed. Although I have great confidence in my abilities and artistic flair, I am always eager to learn and receive guidance and direction. I believe that I will be a great asset to your team as I always enjoy excellence, quality and creating new professional relationships and making a noteworthy contribution to the team I support.
SEO Skills:
● The ability to execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns;
● Track, report, and analyze website analytics and PPC initiatives and campaigns Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies;
● Optimize copy and landing pages for search engine marketing;
● Perform ongoing keyword discovery, expansion and optimization;
● Research and implement search engine optimization recommendations;
● Research and analyze competitor advertising links;
● Ability to develop and implement link building strategy;
● Ensure SEO best practices are properly implemented;
● Ability to work with editorial and marketing teams to drive SEO in content creation and content programming;
● Ability to recommend necessary changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
SEM experience managing PPC campaigns across Google, Yahoo and Bing;
● Have solid understanding of performance marketing, conversion, and online customer acquisition;
● In-depth experience with website analytics tools (Google Analytics);
● Experience with bid management tools;
● Experience with A/B and multivariate experiments;
● Knowledge of ranking factors and search engine algorithms;
● Up-to-date with the latest trends and best practices in SEO and SEM.
Software & Digital Design Skills
● Advanced computer literacy – MS Word/Excel/PowerPoint/Outlook;
● Wordpress (including themes, plugins etc);
● WooCommerce;
● Asana;
● Slack;
● Bitrix24;
● Copywriting;
● Social Media and Content Management (Hootsuite, Crowdfire, Social Report);
● Email marketing campaign management (Mailchimp, Mailmunch, GetResponse, Aweber);
● Automated tasks (Zapier, IFTTT);
● Graphic & Infochart Design (Canva, Piktochart).
Professional Skills:
● Technology Trend Awareness;
● Business Trend Awareness;
● Research Skills;
● Business Etiquette;
● Business Ethics;
● Diversity Awareness;
● Disability Awareness;
● Intercultural Competence;
● Process Improvement;
● Entrepreneurial Awareness.
Leadership Skills:
● Team Building;
● Strategic Planning;
● Coaching;
● Mentoring;
● Delegation;
● Dispute Resolution;
● Diplomacy;
● Giving Feedback;
● Decision Making;
● Performance Management;
● Supervision;
● Management;
● Talent Management;
● Managing Remote Teams;
● Managing Virtual Teams;
● Crisis Management.
Influential Skills:
● Facilitation;
● Motivation & Inspiration;
● Persuasion;
● Negotiation;
● Collaboration.
Creative Skills:
● Problem Solving;
● Critical Thinking;
● Innovation;
● Troubleshooting;
● Design Sense;
● Artistic Sense.
Communication Skills:
● Verbal Communication;
● Active listening;
● Clarity and concision;
● Friendliness;
● Confidence;
● Open-minded;
● Writing & content writing;
● Business storytelling;
● Visual communication and design;
● Presentation skills;
● Public speaking.
Interpersonal Skills:
● Excellent interpersonal and communication skills;
● Skilled in conflict resolution;
● Personal Branding;
● Proactive approach;
● Ability to work independently;
● Flexible;
● Excellent planning, organisational and prioritising skills;
● Strong client service orientation;
● Attention to detail and accuracy;
● Ability to identify and effectively solve problems;
● Ability to work in a team;
● Effective time management skills;
● Strong self-discipline.
Soft Skills:
● Emotional intelligence;
● Empathy;
● Respect;
● Self-awareness;
● Stress management;
● Tenacity/Hardiness;
● Adaptable;
● Resilience;
● Assertiveness;
● Self-leadership;
● Ability to self assess;
● Enthusiasm.
Achievements:
● I had the privilege of administering Psychometric Testing Sessions on behalf of the HR;
● Consultants – Capitec Bank Ltd;
● I was in charge of redesigning the Internal Vacancy Advertisements with the Sales & Marketing Department – Capitec Bank Ltd;
● Team Management: With regards to Department Management Meetings – I was in charge of delegating new duties and procedures to the rest of Administrative Assistants of Department;
● Managing Temps when appointed to assist in department – Capitec Bank Ltd.