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    Sanna Malik

    Sanna Malik

    Writer and Editor

    Karachi, Pakistan

    I'm a qualified marketer, with a keen interest in writing. I have been writing freelance since the past almost 4 years now, and have become quite adept at copy-writing,...Read moreI'm a qualified marketer, with a keen interest in writing.

    I have been writing freelance since the past almost 4 years now, and have become quite adept at copy-writing, content writing & article writing, translating and editing.

    Additionally, my experience includes planning advertising campaigns and websites.

    You can look at my work to judge my capabilities for yourself.

    Area Covered: Anywhere around the world


    Work Experience
    -----------------

    Summary: Currently, I am managing and writing content for an entertainment and a news channel website. I write freelance for a number of publications and an online resource.
    Also, I have worked as a Strategic Planner and Research Analyst with an advertising agency for 2 years.
    Job Title: Web Content Officer
    Company: AIRWAVES MEDIA (PVT) LTD.
    Description:  Planning, managing and writing content for the websites of TVOne, an entertainment channel, and NewsOne, a news and current affairs channel

     Copy-writing copy for Interflow Communications, Airwaves Media's sister advertising agency

     Conduct desktop research for News One documentaries
    From:01/Jun/2010

    Job Title: Freelance Writer
    Company: Synergyzer Magazine
    Description: Conducted and scripted interviews for the media, marketing and advertising publication
    From:01/Jan/2011

    Job Title: Freelance Writer
    Company: Aurora Magazine
    Description: Researched and wrote marketing & advertising based analytical articles for the publication on ideas & marketing approaches
    From:01/Jan/2009 To:31/Dec/2009

    Job Title: Freelance Writer
    Company: Revelation, Inc
    Description: Conducted and scripted interviews for Mr., a lifestyle magazine for men; and Pink, a lifestyle magazine for young girls
    From:01/Aug/2007 To:29/Feb/2008

    Job Title: Freelance Writer
    Company: Brandsynario.com
    Description: Researching and writing marketing & advertising based analytical articles for the advertising, media and marketing resource

    http://www.brandsynario.com/blog/index.php/blogs/the-lawn-march/
    From:11/May/2011

    Job Title: Freelance Writer
    Company: Marketing Review
    Description: Writing analytical articles for the journal of Marketing Association of Pakistan
    From:01/May/2011

    Job Title: Strategic Planner & Research Analyst
    Company: Interflow Communications
    Description:  Developed 360 degree advertising strategies and marketing plans for brand launches & brand building

     Conducted consumer surveys, retail surveys, focus groups & Day in the Life documentaries to gauge market perceptions for brands & competition

     Conducted desktop researches for detailed local & international promotional ideas & industry analyses
    From:01/Mar/2008 To:01/Apr/2010



    Education
    -----------------

    Summary: MBA in Marketing and BBA (Hon) in Business Administration
    Degree: MBA
    Field of Study: Marketing
    University / College: Institute of Business Management
    From:01/Aug/2005 To:31/Dec/2006

    Degree: BBA (Hon)
    Field of Study: Business Administration
    University / College: Institute of Business Administration
    From:15/Jan/2001 To:31/Dec/2004

    • £10
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