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    Claire Pickles

    Claire Pickles

    Press, PR and Communications Professional

    Disley, United Kingdom

    I am a press, marketing and public relations professional with over fifteen I have worked extensively in the North West from my roles as Press Officer at the Palace Theatre and...Read moreI am a press, marketing and public relations professional with over fifteen

    I have worked extensively in the North West from my roles as Press Officer at the Palace Theatre and Opera House to five years as the in-house Marketing and Press team at the MEN Arena. Responsibilities range from planning a comprehensive press campaign to promote an event to liaising with journalists. Other elements include arranging interviews with cast members, organising ticket competitions in the local media, setting up promotions with local bars and restaurants, planning and co-ordinating press days and launch parties as well as press nights.

    I have also instigated a ‘Through The Line’ press and marketing campaign for the MEN Arena. This included working with Carlsberg to include posters on Metro Stations, competitions run in pubs and online, as well as co-ordinating newspaper and radio advertising.

    I have worked with Kro Bar and Restaurant chain, creating brand awareness by organizing fashion shows and themed nights, as well as raising the profile of the owner through media interviews. Additional Manchester-based clients have included The Lowry, The Bridgewater Hall, MEN Theatre Awards and DiGM. I provide a wide range of expertise, having developed marketing and press campaigns for individual events and large scale touring productions alike, always with a very ‘hands on’ approach.

    I have worked with the Beatles Story, Liverpool where I expanded my expertise to include international media and travel trade press. I gained extensive coverage for the Beatles Story’s announcement in America and Shanghai on the John Lennon Peace Monument. Coverage included world-wide wires, news agency, on-line newspapers, along with printed press and TV, including BBC News.

    Work on touring theatrical productions such as Annie, Hello Dolly! and Romeo and Juliet have allowed me to develop press contacts throughout the UK and Ireland. I enjoy creating and implementing press and pr campaigns to maximise coverage for the productions and ultimately leading to improved tickets sales.

    As social media has become increasingly important, I have updated my skills from simply developing and maintaining websites for clients to the use of blogs, twitter, facebook, YouTube and flickr, all areas that would be vital to any client.

    I believe that prompt response, especially to journalists, is the key to great communication and I endeavour to make every event a success. I often manage several clients simultaneously and enjoy building relationships with a wide variety of local and national organisations.

    Area Covered: North West; Remote

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