Website Content Research and Report

Hi,

We are currently in the process of adding additional content to our website primarily for SEO purposes but also as for UX & information - Albartross.com. We have a very good idea of the content we would like to add however I would like someone to undertake a thorough review of what our competitors are doing. This includes any online content - blog writing, about us pages, product collection word copy, etc.

I would like someone to produce a basic report outline opportunities available to us with lots of screenshots of what other companies are doing.