High quality, engaging B2B white paper writer needed
2363
$$
- Posted:
- Proposals: 3
- Remote
- #949499
- Archived
Description
Experience Level: Intermediate
Estimated project duration: less than 1 week
Num. of words: 4 - 5 pages
Industry: Technology
Topic: Working title of the white paper: Best practices for product marketing to drive product awareness and growth
Tone: Formal/Professional
Extra notes: Working title of the white paper: Best practices for product marketing to drive product awareness and growth
Target Audience: CxO, VP of Marketing or senior marketing exec in hi-tech companies
Potential sub-topics:
1. Partnership between product marketing and demand gen teams
2. Marketing automation technologies and challenges while developing campaigns
3. Love/hate relationship sales and marketing teams
4. Role of good content in driving leads
5. Campaigns across multiple channels (e-mail, social, web, search) and integrated marketing
6. Why product marketing and demand gen should work together and not in silos
Example supporting data/research needed
- Good B2B campaigns - success stories
See case studies here: http://www.toprankblog.com/2015/03/20-b2b-content-marketing-examples/
- Poorly designed/performed B2B campaigns
Industry: Technology
Topic: Working title of the white paper: Best practices for product marketing to drive product awareness and growth
Tone: Formal/Professional
Extra notes: Working title of the white paper: Best practices for product marketing to drive product awareness and growth
Target Audience: CxO, VP of Marketing or senior marketing exec in hi-tech companies
Potential sub-topics:
1. Partnership between product marketing and demand gen teams
2. Marketing automation technologies and challenges while developing campaigns
3. Love/hate relationship sales and marketing teams
4. Role of good content in driving leads
5. Campaigns across multiple channels (e-mail, social, web, search) and integrated marketing
6. Why product marketing and demand gen should work together and not in silos
Example supporting data/research needed
- Good B2B campaigns - success stories
See case studies here: http://www.toprankblog.com/2015/03/20-b2b-content-marketing-examples/
- Poorly designed/performed B2B campaigns

Vijay D.
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Last project
23 May 2022
United States
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