Advanced and accurate Google Analytics setup

We are a London Based Security staffing company.

We have along with a PPH Freelancer developed a Niche website allowing prospective customers to instantly achieve four quotes from us online, quickly. and then checkout and pay if they want to continue with the booking. Just like a shop.

We will be generating as much traffic as finically makes sense. Google Adwords Marketing, PR, Banner Ads etc.

We need to treat our new website like a shop, accurately tracking conversions (quote generations performed) and most importantly purchases, and purchase values, Also where the good traffic and valuable traffic coming from.

Will need you to work alongside our current freelancer to get this set up as well as one adwords campaign to get us started.

Look forward to receiving replays.

Thank you.