automate workflow of a daily e-newspaper

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Ivan U. has already sent a proposal.
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Experience Level: Intermediate
we need help to automate the workflow in producing of a daily e-newspaper.
utilising applescript, or similar as we work with apple macs.

workflow includes;

converting from iwork pages to pdf
edit the name in the masthead (each copy is personalised for the recipient)
create email
merge the email with salutation etc

many thanks
andrew wright

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