Marketing Strategist & Ads Manager

Job Title: Digital Marketing / Ad Manager

Employment Type: Part-time to Full-time

Company Description:

Raja Homewares is a fast-growing e-commerce business specializing in unique and high-quality Rattan homeware products for the nursery. With a focus on customer satisfaction and excellence in product design, we are dedicated to bringing the best in home decor and accessories to our clients. We are looking for a dynamic and experienced Digital Marketing / Ad Manager to join our team and help us reach our ambitious goals.

Job Overview:

As a Digital Marketing / Ad Manager, you will play a crucial role in executing and managing our digital marketing strategies and online advertising campaigns. You will work closely with the marketing and sales teams to optimize campaigns and drive growth. The ideal candidate is data-driven, creative, and passionate about digital marketing and e-commerce.

Responsibilities:

Develop and implement digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth
Plan and execute online advertising campaigns across various platforms (e.g., Google Ads, Facebook Ads, Instagram Ads)
Analyze campaign performance and make data-driven recommendations for optimization
Manage the budget for digital advertising campaigns and ensure maximum ROI
Stay updated on industry trends and best practices in digital marketing and e-commerce
Collaborate with the marketing and creative teams to develop compelling ad creative and messaging
Monitor and report on key performance indicators (KPIs) for digital marketing campaigns
Conduct A/B tests to optimize ad creative, landing pages, and other elements of campaigns
Manage relationships with external partners (e.g., advertising agencies, media platforms)

Qualifications:

3+ years of experience in digital marketing, preferably in e-commerce or a related field
Proven track record of managing successful online advertising campaigns and driving growth
Strong analytical skills and proficiency in data analysis tools (e.g., Google Analytics, Excel)
Excellent communication skills, both written and verbal
Creative thinking and ability to develop innovative marketing strategies
Bachelor's degree in marketing, business, or a related field (preferred)

If you are passionate about digital marketing, data-driven, and excited to work in a fast-paced e-commerce environment, we encourage you to apply. Please submit your resume and a cover letter explaining why you would be a great fit for this position.