Luxury Streetwear Social Content Strategist + Creator Needed

I’m building a new luxury streetwear brand and need a freelance partner who can own both content strategy and content creation on an ongoing basis. This is not a generic social-media role — I’m looking for someone who understands streetwear culture, drop-based marketing, premium aesthetics, and building hype through content.

Budget in depended on person and final job agreement

What I need:
• Create a content strategy for Instagram & TikTok
• Define content pillars, posting cadence, and themes for each drop
• Build moodboards & visual direction per drop
• Plan content required (Reels, lifestyle shots, product details, story assets, etc.)
• Create or shoot content (photo/video) OR direct me/models to capture it
• Edit videos and prepare ready-to-post assets
• Monthly content calendar
• Advise on the right formats and storytelling for a luxury/streetwear audience
• Must understand how premium streetwear brands position themselves visually

What I’m looking for:
• Experience with streetwear, fashion, or lifestyle brands
• Strong understanding of aesthetics: tonal palettes, minimalism, cinematic edits
• Ability to handle both planning and execution
• Startup-friendly pricing
• Comfortable working on monthly drop cycles
• Portfolio that shows relevant work (not corporate, not generic SMM)

Ongoing work available
This will be a long-term partnership if the fit is right.
Please include:
1. Portfolio or Instagram/TikTok examples
2. Your experience with fashion or streetwear
3. Monthly retainer estimate
4. Tools you use (for editing, scheduling, planning)