Social media help with sewing business

I seek assistance in elevating the online presence of my sewing supplies enterprise. Presently, we craft and vend tools that facilitate the art of sewing. Seeking a social media manager proficient in fashioning engaging posts that spotlight our merchandize and inspire creativity. The ideal candidate possesses not only digital dexterity but also a passion for sewing themselves.

Objectives include increasing follower count and engagement across primary platforms like Instagram, Facebook and Pinterest. A knack for high-quality photography and video that highlight the functionality and design of our products is important. Additional goals involve driving traffic to our website, cultivating brand recognition and boosting online sales. Collaboration to devise and implement strategies targeting a community of seamstresses and tailors will be integral.

Experience managing the social profiles of similar businesses in the fiber arts industry is preferred but not required. Most valuable is an understanding of what inspires sewists and a gift for beautiful visual storytelling that immerses viewers in the sewing lifestyle. Creative ideas for interacting with customers, spotlighting staff and partnering with influencers are welcomed. Autonomy balanced with periodic reporting on metrics and campaign progress will be provided. This is an exciting opportunity to utilize design and communications skills while supporting an independently owned company.