Facebook & Instagram Ads Specialist for Remittance Campaigns

We are looking for an experienced Ads Specialist to manage and optimise Facebook and Instagram advertising campaigns for a growing remittance company targeting African communities across Europe and the UK.

The ideal candidate has experience with:

Facebook & Instagram Ads Manager
App download and conversion campaigns
Lead generation campaigns
Retargeting and audience building
Performance optimisation & scaling
A/B testing and reporting
Experience in fintech or remittance is a strong plus

Responsibilities:

Create and manage paid social campaigns
Increase app installs and customer conversions
Optimise campaigns for better ROAS and lower CPA
Monitor and report campaign performance
Work closely with our creative marketing team
Suggest targeting and creative improvements

Requirements:

Proven Meta Ads experience
Strong analytical mindset
Understanding of diaspora and international audiences
Ability to work independently and deliver results

Please share:

Previous ad campaign results or case studies
Your monthly or hourly rate
Experience with remittance, fintech or mobile app campaigns

We are looking for a reliable long-term partner who understands performance marketing and growth strategies.