Facebook Ads, Google Analytics, CRO

Facebook Ads running. Google Analytics and Tag Manager are installed, but no conversion tracking setup. WordPress website with Google Site kit and Event Espresso event ticketing system
Tickets are free of charge.

Clarke & Wright organises later life planning events at hotels in various cities across the UK. The educational events are designed for mature and older audiences and are about Wills and Estate Planning. We advertise on Facebook in the local area around each event during the weeks ahead of the event takes place. Traffic lands on our WordPress website where we want them to book free tickets.

Goals: Increase the number of bookings for our Ad budget. Reduce the cost per booking. Get more bookings.

Expertise required: Facebook Ads, Google Analytics, WordPress landing pages, Conversion Rate Optimisation.

You need to be expert in all the above.

How would you approach this challenge?

We want to get this resolved quickly: when could you start and what would you charge?

Thank you.