Advertising on FB and IG to boost sales

We are seeking a skilled freelancer to develop an effective advertising campaign on Facebook and Instagram to promote our sports equipment brand, Nordfit. The campaign's primary objective is to drive sales and increase brand awareness on our website, www.nordfit.co.uk.

The freelancer will be responsible for creating and managing the advertising campaign, including developing creative ad copy, selecting appropriate ad placements, and monitoring campaign performance. They will work closely with our team to understand our brand and target audience, and develop a strategy that aligns with our marketing goals.

Key responsibilities:

- Develop and execute a comprehensive advertising campaign on Facebook and Instagram.
- Create engaging and visually appealing ad copy that resonates with our target audience.
- Select appropriate ad placements, such as News Feed, Stories, and Instagram Explore, to maximize reach and engagement.
- Monitor campaign performance, including metrics such as impressions, clicks, conversions, and ROI, and make data-driven adjustments to optimize results.
- Collaborate with our team to provide regular updates on campaign progress, and provide recommendations for improvement.
- Stay up-to-date with the latest trends and best practices in social media advertising and apply them to our campaign.

Requirements:

- Proven experience in social media advertising, particularly on Facebook and Instagram.
- Strong understanding of advertising principles, including creative development, targeting, and campaign optimization.
- Excellent copywriting skills and the ability to create compelling ad copy that resonates with our target audience.
- Familiarity with social media analytics tools and the ability to analyze campaign data to make informed decisions.
- Strong communication skills and the ability to work effectively with our team.

If you are a skilled freelancer with a passion for social media advertising and a track record of driving sales and brand awareness, we would love to hear from you. Please submit your proposal, including your estimated timeline, budget, and examples of previous successful campaigns, to [insert contact information].