Growth Strategy and Planning - Market

Growth Strategy and Planning - Market Analysis and Research Lead

Target Market: International

Primary Goal of Growth Strategy: New Market Penetration

Competitor Companies for Market Analysis: Yes, I have a few

We are looking for a Market Analysis and Research Lead to help us develop a growth strategy and plan for our international expansion. The ideal candidate will have experience in conducting market analysis and research, specifically in the context of new market penetration.

Responsibilities:

- Conduct thorough market analysis to identify potential opportunities and challenges in the target international market.
- Research and analyze competitor companies to understand their strategies, strengths, and weaknesses.
- Identify key market trends and customer preferences to inform our growth strategy.
- Collaborate with cross-functional teams to develop a comprehensive growth plan that aligns with our primary goal of new market penetration.
- Provide recommendations and insights based on market analysis findings to drive informed decision-making.

Skills and Experience:

- Proven experience in market analysis and research, preferably in an international context.
- Strong analytical skills and ability to interpret complex data.
- Familiarity with various market research methodologies and tools.
- Knowledge of different market entry strategies and their implications.
- Excellent communication and presentation skills to effectively convey findings and recommendations to stakeholders.

If you are a strategic thinker with a