Profile evaluation, marketing strategy and implementation

I'm looking at increasing my (non-existent) profile. However, though I have a specific skillset (nutrition, public health nutrition, leadership etc. etc.) and can show this through my research (unpublished), I am unsure how this will be promoted. You can help me make a start by providing an evaluation and strategy. I'd be keen to try video and blogs and various other methods of promotion. From there on, you will manage this strategy and so the work is ongoing. Please send me details as to how you would approach this project and your examples of success.