A roll-up banner design and digital adverts for careers fair

Overview:
We’re looking for a freelance graphic designer to create a set of visuals for use at an upcoming careers fair. These materials will promote [brand name] to flexible workers – including agency staff, contractors, freelancers, and those working under SoW contracts. The creative should feel bold, welcoming, and professional.

Deliverables:

1x Pop-Up Banner Design

Format: Print-ready - details to be shared

Clear headline:
“Agency, Contractors, Freelancers, SoW – However you work, you’re key to our success.”

Incorporate brand values and inclusive messaging

Eye-catching and easily legible from a distance

3x Facebook Ad Mock-Up

Format: 1200 x 628 px

Designed as a sample asset for display, not for live advertising

Should reflect the same campaign style and message

1x LinkedIn Careers Microsite Mock-Up

Designed as a visual mock-up only

Showcase key messages and employer branding

Use placeholder text/imagery for future content population

3x Google Display Ad Mock-Up

Format: Leaderboard (728x90) or MPU (300x250)

Bold, short-form message that reinforces the banner theme

Key Message to Feature:

“Agency, Contractors, Freelancers, SoW – However you work, you’re key to our success.”

Incorporate the Following Brand Values:

Empowered: Your voice matters

Financial freedom: Same-day pay, referral bonuses

Instinctively Inclusive: Everyone’s welcome

Responsible: Local jobs, community focus, greener choices

People First: Flexibility, growth, contribution


Design Style:

Inclusive, modern, and people-led

Clear, professional typography

Imagery should reflect skilled, diverse people in construction roles

Timeline:

Initial draft visuals: by Friday UK time 10am

Finalised print and digital files: banner by 3pm Friday UK time and all others by 11am on Monday

Option - we'd love to also produce a tiktok style video to support the campaign - please confirm whether that is something you could do within the same timeframes and the additional cost.

Budget:
Please provide a quote along with examples of past work in similar campaigns or brand-focused design.